MarTech Cube MarTech Cube
MarTech Cube MarTech Cube
  • News
    • Advertising & Promotion
      • Adtech
      • Digital Marketing
      • Digital Advertising
      • Display & Programmatic Advertising
      • Mobile Advertising
      • Mobile Marketing
      • Native/Content Advertising
      • PPC
      • PR
      • Performance Marketing
      • Search & Social Advertising
      • Video Advertising
    • Commerce & Sales
      • Affiliate Marketing & Management
      • Channel, Partner & Local Marketing
      • Conversational Intelligence
      • Demand Generation
      • Ecommerce
      • Retail, Proximity & IoT Marketing
      • Sales Automation, Enablement & Intelligence
    • Content & Experience
      • Chatbots & Conversational AI
      • CMS & Web Experience Management
      • Content Marketing
      • Customer Engagement
      • Mobile Apps
      • Digital Asset Management
      • Email Marketing
      • Interactive Content
      • Marketing Automation
      • Marketing Technology
      • Optimization, Personalization & Testing
      • SEO
      • Video Marketing
    • Data Management
      • Audience/Marketing Data & Data Enhancement
      • Business/Customer Intelligence & Data Science
      • Customer Data Platform
      • Data Analytics
      • DMP
      • iPaaS, Cloud/Data Integration & Tag Management
      • Market Intelligence
      • Marketing Analytics, Performance & Attribution
      • Predictive Analytics
    • Social & Relationships
      • ABM
      • Advocacy, Loyalty & Referrals
      • CRM
      • Customer Experience, Service & Success
      • Events, Meetings & Webinars
      • Influencers
      • Social Media Marketing & Monitoring
  • MARTECH INSIGHTS
    • Interviews
    • Guest Articles
    • In-House Techhub
    • Tech Duologue
  • MARTECH CUBE RESOURCES
    • Buyers Guide
    • INFOGRAPHICS
      • Research Based
      • Trend Based
  • MTC PodcastsTrending
    • Audio
    • Video
ABM

6sense Named a Leader Among B2B Intent Data Providers

BusinessWireMay 25, 2023, 1:30 pmMay 26, 2023 Comments Off on 6sense Named a Leader Among B2B Intent Data Providers
Independent research firm report states that “6sense is a market leader with differentiated analytics and a combined data approach”
6sense

6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, today announced that independent research firm Forrester cited 6sense as a market leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023. The Forrester report identified, researched, and evaluated 14 service providers and 6sense received the highest score possible in both the current offering and strategy categories.

In its vendor profile, Forrester wrote that “6sense is well positioned to be a primary intent source for organizations in the market for a platform provider with strong use cases across both marketing and sales.” In addition, the report stated that 6sense “offers a distinctly differentiated strategy with three stand-out elements: a do-it-for-you analytics platform that delivers advanced insights at scale with minimal technical skills required, an underlying technology infrastructure that excels at decoding anonymous traffic, and a commitment to a ‘more is better, bring your own data’ strategy that leverages not only its own data sources, but also an exceptional ecosystem of partner providers.”

According to the report, 6sense earned the highest scores possible across 15 of the 26 criteria including Accuracy and Noise Filtering and Analytics Capabilities. “6sense’s current offering scores are at least on par with competitors in every category, led by deep analytics capabilities, strong integrations, and exceptional geographic coverage including intent capture in more than 40 languages.”

“To be recognized by Forrester as an intent data leader is an honor and we’re filled with pride. Their findings reflect our commitment to providing the most effective intent data solutions to our customers, empowering revenue teams to understand what their accounts are actively researching” said Viral Bajaria, CTO and Co-founder of 6sense. “These insights help with early identification of potential customers, equips revenue teams with the tools to accelerate the sales cycle and drive business growth. We continue to double down on this critical technology to deliver and lead the way in providing innovative solutions and integrations for our customers as evidenced by our recent product releases.”

6sense has seen impressive growth over the last six years with more than 1,500 B2B companies relying on 6sense Revenue AI™ for their competitive edge. 6sense Revenue AI is the most comprehensive unified go-to-market platform that leverages AI with data and intelligence to help organizations increase high-quality pipeline, improve pipeline conversion, and reduce go-to-market waste.

Over the past eight months, 6sense has released two new products that leverage AI technology and intent data to support customers in pursuit of efficient revenue growth:

  • 6sense® Conversational Email: uses generative AI and intent data to create hyper-relevant email exchanges with prospects to improve BDR efficiency and set meetings at scale.
  • 6sense Revenue AI™ for Sales: delivers sales intelligence and next-best-action recommendations, including identifying anonymous buyer intent data accurately, to the platforms sellers already work on.

PeerSpot Integration Offers Additional Buyer Insights for Revenue Teams

6sense today also announced the integration of PeerSpot intent data to its platform, strengthening its leader position in the intent data category. 6sense customers can leverage PeerSpot data to build audience segments for data exploration, buyer experience personalization, and campaign and outreach triggers. 6sense is the first account-based marketing (ABM) platform to integrate with PeerSpot, and the only ABM platform with native access to PeerSpot data, offering actionable, low-funnel intent data.

6sense Revenue AI delivers buyer intent signals from its proprietary intent network and other B2B sources — like Bombora, G2, TrustRadius, and now PeerSpot — all in one platform to uncover hidden demand and identify accounts that are ready to buy.

Learn more:

  • Read the report “The Forrester Wave™: B2B Intent Data Providers, Q2 2023”
  • Learn more about 6sense Partners
  • Stay updated with announcements at the 6sense Newsroom
  • Follow 6sense on LinkedIn

Stay Ahead of the Game with MTC Podcast

  • Facebook
  • Twitter
  • Google+
  • LinkedIn
  • Total: 0
2023ABMaccount based marketing platformsaccount based marketing servicesaccount based marketing solutionsaccount based marketing strategyAccount-Based Marketingb2b account based marketingmartechmartech news
Previous ArticleAcquia DAM Drives Creative Collaboration with AI AssistantNext ArticleTechTarget Named a Leader in B2B Intent Data Providers Report

Recent Posts

AdCellerant UK Launch: Google, Yext Experts Speak on July 15

PRNewswire14 hours agoJuly 14, 20250

Montage Marketing Group Launches Language Services Capabilities

PRNewswire14 hours agoJuly 14, 20250

Constant Contact Names Smita Wadhawan as Chief Marketing Officer

PRNewswire14 hours agoJuly 14, 20250

Akka Introduces Agentic AI Platform

GlobeNewswire15 hours agoJuly 14, 20250

Lucidya Raises USD30 Million in Largest AI Funding Round in MENA

GlobeNewswire15 hours agoJuly 14, 20250

Recommended for you

  • The Rise of Social and Relationship Influencers and Their Impact
    The Rise of Social and Relationship Influencers and Their Impact
  • Viewbix: Metagramm Unveils AI-Powered Grammar Solution
    Viewbix: Metagramm Unveils AI-Powered Grammar Solution
  • Sharp Secures Multiple InfoComm 2025 Award for its Display Innovations
    Sharp Secures Multiple InfoComm 2025 Award for its Display Innovations
  • Wave Function™ and Packsmith.ai: Redefining E-Commerce with AI Logistics
    Wave Function™ and Packsmith.ai: Redefining E-Commerce with AI Logistics
  • Wayforge by SBI in Beta: AI Platform to Boost Return on Go‑to‑Market
    Wayforge by SBI in Beta: AI Platform to Boost Return on Go‑to‑Market
  • ISC awards DeleteMyInfo 2025 Digital Privacy Excellence
    ISC awards DeleteMyInfo 2025 Digital Privacy Excellence

Martechcube
We recognized the need to address the technology challenges specific to a CMO and the marketing department. This need became the crux of MTC’s mission statement; to be the single source destination for marketers in the digital age; dedicated solely to Marketing Technology arena and the people who buy, influence and consume MarTech around the world.

quick links

    • MTC Media Kit
    • News & Updates
    • Terms of Use
    • CCPA Opt Out
    • Contact Us

Our Publications



Stay up to date

Subscribe to our Newsletter

Sign Up

Copyright © 2025 Martech Cube. All Rights Reserved. Privacy Policy

Menu
  • News
    • Advertising & Promotion
      • Adtech
      • Digital Marketing
      • Digital Advertising
      • Display & Programmatic Advertising
      • Mobile Advertising
      • Mobile Marketing
      • Native/Content Advertising
      • PPC
      • PR
      • Performance Marketing
      • Search & Social Advertising
      • Video Advertising
    • Commerce & Sales
      • Affiliate Marketing & Management
      • Channel, Partner & Local Marketing
      • Conversational Intelligence
      • Demand Generation
      • Ecommerce
      • Retail, Proximity & IoT Marketing
      • Sales Automation, Enablement & Intelligence
    • Content & Experience
      • Chatbots & Conversational AI
      • CMS & Web Experience Management
      • Content Marketing
      • Customer Engagement
      • Mobile Apps
      • Digital Asset Management
      • Email Marketing
      • Interactive Content
      • Marketing Automation
      • Marketing Technology
      • Optimization, Personalization & Testing
      • SEO
      • Video Marketing
    • Data Management
      • Audience/Marketing Data & Data Enhancement
      • Business/Customer Intelligence & Data Science
      • Customer Data Platform
      • Data Analytics
      • DMP
      • iPaaS, Cloud/Data Integration & Tag Management
      • Market Intelligence
      • Marketing Analytics, Performance & Attribution
      • Predictive Analytics
    • Social & Relationships
      • ABM
      • Advocacy, Loyalty & Referrals
      • CRM
      • Customer Experience, Service & Success
      • Events, Meetings & Webinars
      • Influencers
      • Social Media Marketing & Monitoring
  • MARTECH INSIGHTS
    • Interviews
    • Guest Articles
    • In-House Techhub
    • Tech Duologue
  • MARTECH CUBE RESOURCES
    • Buyers Guide
    • INFOGRAPHICS
      • Research Based
      • Trend Based
  • MTC PodcastsTrending
    • Audio
    • Video
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Privacy Policy
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT