The Signal Wars: How DSPs and SSPs Are Battling for...
The history of the open Internet has always been filled with co-petition (or frenemies, if you’d like) organizations and frameworks that work together in some regard and compete in others....
Paul Bell
Paul Bell is the President at 33Across, a technology company that applies machine learning and addressability to segment data and activate campaigns across digital channels. In his role, he is responsible for driving the company’s growth and market strategy while overseeing the data and identity business. Paul joined 33Across as Chief Revenue Officer (CRO) in 2015, and has over 20 years of extensive experience in data and digital media.
