Best Regional PR Experts Announced by WCFA

12 outstanding business leaders were recognized at the 2022 Best PR Leaders Awards in 6 top market world regions

The most outstanding communications experts in the world were revealed in the Best PR Leader Regional Awards 2022, hosted by the World Communications Forum Association (WCFA). The top-ranked professionals were recognized in 6 categories – the world’s key market regions AfricaAsia-PacificEuropeMiddle East, North and South America. Entries were received from BrazilColombiaIranItalyKazakhstanMalaysiaNetherlandsRomaniaSingaporeSouth AfricaTurkeyUkraine, the United Kingdom, and the United States.

Mimi Kalinda from South Africa won the first award for Africa Best PR Leader of 2022. In the category Asia-Pacific Best PR Leader of 2022 were recognized Illka Gobius from SingaporeAssel Kozhakova from Kazakhstan, and Mohd Said Bani C.M. Din from Malaysia. For Europe, Best PR Leader of 2022 were awarded Daniele Salvaggio from ItalyMatias Rodsevich from Netherlands, and Lisa O’Sullivan from the United KingdomMina Nazari from Iran and Pelin Kocaalp from Turkey took the Middle East Best PR Leader of 2022 award. For North America Best PR Leader of 2022 was awarded Jason Mudd from the United States. And the winners of South America Best PR Leader of 2022 were Roger Darashah from Brazil and Fabián Motta from Colombia.

We are delighted to recognize the achievements of such a diverse group of PR professionals across six key world regions. The quality of nominations received this year was exceptional and this is a proof that the WCFA awarding program has grown every year, showing the vast amount of innovation and creativity in the communications industry“, said Maxim Behar, President of WCFA.

The big winners were announced during a special virtual Awards Ceremony. High-profile professionals from all over the world joined the event to celebrate the world’s best Public Relations leaders for 2022, who managed to stay on the top at a time of consecutive international crises and economic challenges. The ceremony kicked off with a keynote presentation from the WCFA President Maxim Behar and the PRCA Deputy Director General Renna Markson, who revealed the winners of the total six categories.

The Best PR Leader Regional Awards 2022 are the first location-specific awards hosted by the WCFA and aim to reward the visionaries who improve the communications industry from each corner of the world.

Among the international judges are the Jury Chair – Francis Ingham, Director General of PRCA and Chief Executive of ICCO; Afua Foriwaa Boafoh, Head of Media Relations at GIHOC Distilleries Company; Catalina Rousseau, Senior Partner, President & CEO of BDR Associates Communication Group; Claudia Daré, Director Partner of LatAm Intersect PR; James Wright, Global CEO of Red Havas & Global Chairman of Havas PR Global Collective; Mariam Safaryan, PR Director of SPRING PR Company; Paul J. Oyier, Senior Communications Advisor & Alternate Director to Cabinet Secretary of National Treasury & Planning; Sergii Bidenko, Co-founder and Chairman of UPRA, Board Member of ICCO and Director & Owner of Bayka. Agency, and Sherine Zaklama, CEO and Managing Director of Rada Research & Public Relations.

Partners of the Awards are PR Newswire – a part of Cision Group Ltd. and O’Dwyer’s Public Relations News.

During the ceremony the President Maxim Behar also announced the newest business global platform WCFA Speaker Bureau and the association’s upcoming events – the third edition of Davos Communications Awards 2023, the Davos Communications Forum in Davos and the monthly WCFA PR Masterclasses. All events can be followed on

For more information, visit or contact Maxim Behar, WCFA President, at or +359 888 50 31 13.

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