New research from Haus finds only half (49%) of marketing and finance leaders measure how marketing is driving business outcomes, 71% believe AI-powered marketing tools prioritize short-term performance over long-term...
Kyvos, an industry-leading semantic layer for AI and BI, has been recognized as an Exemplary provider in the ISG Buyers Guide™ for Analytics Emerging Providers and the ISG Buyers Guide™...
Attain, the most trusted and comprehensive source of live, permissioned purchase data helping brands connect media to real sales outcomes, announced today its second consecutive year of triple-digit growth for...
Joint customers can unify product analytics and business intelligence directly within their Snowflake environments—without moving or duplicating data. Kubit, the digital analytics company, today announced an integration with Snowflake, the AI...
Fourth consecutive quarter as No. 1 in Enterprise Implementation for iPaaS Jitterbit App Builder delivers ROI to enterprises 13 months faster than the category average Company outperforms category averages in...
Future, the global leader in specialist media, today unveiled Helix, a next-generation audience intelligence engine designed to drive superior commercial outcomes for advertisers. Helix moves beyond traditional audience targeting by marrying...
Algolia’s 2026 B2B Ecommerce Site Search Trends Report finds that AI search has overtaken pure ecommerce functionality as organizations prioritize relevance, usability, and customer experience. Algolia, the AI Search and...
New Researcher + AI brand tracking methodology is the first of multiple initiatives designed to drive deeper insights and improved outcomes for clients. Highlights: Basis Global, a market research and...
Giving brands and agencies the clarity they need to understand what drives brand impact, consideration, and incremental sales in the Flipp platform. ABCS Insights has been chosen by Flipp as...
Leveraging decades of point-of-care data, patient expertise and health-intent insights to unlock measurable growth opportunities for consumer brands inside the doctor’s office. PatientPoint today announced the launch of its Consumer...
