Optimization, Personalization & Testing

Martech Stack optimization workbook

The most essential and optimizing way to rule out all the sores and redefining your martech stack would be to … MTC NEWS DESKJuly 17, 2018, 1:43 pmNovember 4, 20190

Applications to undergo subsequent inspections before attaining access to Facebook’s Marketing API

According to the latest updates to the app developer platform from Facebook, it is now establishing latest review processes for … MTC NEWS DESKJuly 5, 2018, 3:26 pmNovember 1, 20190

Content & Experience, Customer Data Platform, Optimization, Personalization & Testing

Importance of Cross-Device Identification and its Use in Marketing

Every marketer should use cross-device identification (XDID) technologies in their business. It is currently a necessary crucial marketing technology to … MTC NEWS DESKJune 29, 2018, 9:51 amNovember 1, 20190

Content & Experience, Content Marketing, Optimization, Personalization & Testing

An Insight on GenZ-Centric Marketing

Brands need to be constantly updated on the needs of the different demographics. After the millennials, the GenZ is the … MTC NEWS DESKJune 29, 2018, 9:36 amNovember 1, 20190

Content & Experience, Optimization, Personalization & Testing

A Four-Step Process to Make Brand Messaging more Customer-Centric

A good businessman will always tell you, “The customer always comes first”. This mantra is behind virtually every successful business … MTC NEWS DESKJune 29, 2018, 9:34 amNovember 1, 20190