Content Marketing

Content Marketing Platform Semrush Expands Board of Directors

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Semrush, leading online visibility management, and content marketing SaaS platform has expanded its Board of Directors with the appointment of Trynka Shineman as an independent non-executive director.

Trynka Shineman has served in various senior executive and non-executive roles for companies in the online services and marketing space. She is currently a non-executive director on the boards of TripAdvisor and Ally Financial Inc., as well as a trustee of the Massachusetts Technology Leadership Council. Trynka served in leadership roles at Vistaprint from 2004 to 2019, most recently as the company’s Chief Executive Officer. She earned an MBA from Columbia Business School and a BA in Psychology from Cornell University.

Semrush CEO Oleg Shchegolev said, “We are thrilled for Trynka to be joining the Board of Directors of Semrush. She brings a wealth of marketing expertise and perspective in areas critical for a high-growth marketing technology business like Semrush. Trynka shares our passion for helping good marketers become great, and I am confident that she will make valuable contributions to help us achieve our long-term strategic goals.”

Trynka Shineman added, “Semrush has a great story and I have been impressed with their compelling offerings to digital marketers. I am delighted to join Semrush as a non-executive director at this stage of the company’s development and I look forward to working with the team as Semrush continues to execute its strategy.”

Semrush is committed to implementing high standards of corporate governance. The company’s Board of Directors is composed of seasoned leaders from the technology, internet, and investment sectors. In addition to Trynka Shineman, the board of directors includes Semrush founders Oleg Shchegolev and Dmitri Melnikov; former CFO of Zynga and App Annie Mark Vranesh; Greycroft Partner Dylan Pearce; and Siguler Guff Managing Director Roman Simonov.

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