Data Management
Marketing Analytics, Performance & Attribution
New Research Proves Correlation Between Events and ROI for Enterprise Companies
– One of the world’s oldest marketing channels—events—is still erroneously labeled as unquantifiable and unpredictable, until now. A new report … 0
Customer Data Platform, Data Management
Affinio joins Adobe and Episerver in Microsoft’s New Intelligent Customer Journey
Affinio Selected as part of Microsoft’s Intelligent Customer Journey for Retail, providing a new level of customer intelligence to retailers. … 0
Data Management, iPaaS, Cloud/Data Integration & Tag Management
BizCom Associates Announces Launch of Digital Division
Digital BizCom Designed To Help Franchise Chains, Entrepreneurs And Other Innovative Business Leaders Better Understand And Use Social Media And … 0
Data Management, iPaaS, Cloud/Data Integration & Tag Management
RocketDocs Launches New Brand
Customer Appetite for Expanded SaaS Offerings Leads to Name Change RocketDocs, Inc. announced today that it has changed its name from … 0
Audience/Marketing Data & Data Enhancement
Beckon Introduces New Artificial Intelligence Capability
Marketers are increasingly expected to use data to make smarter, faster decisions, reallocate spend on-the-fly, and continually prove marketing’s impact … 0
Marketing Analytics, Performance & Attribution
Branch Acquires TUNE’s Attribution Analytics In Landmark Mobile Marketing Acquisition
Branch the fastest growing cross-platform solution for links and measurement, is acquiring TUNE’s Attribution Analytics platform and team. The acquisition … 0
Customer Data Platform, Data Management
Customer Experience Platform CloudCherry Raises $9 Million in Series A Funding
Funds will be used to accelerate growth and further expand predictive capabilities CloudCherry, the Customer Experience Management (CEM) platform that … 0
Customer Data Platform, Data Management
Eddy Alexander and Onward NRV Receive ‘Best in Class’ Marketing Award From SEDC
Eddy Alexander and Virginia’s New River Valley take home three Communications Awards from the Southern Economic Developers Council Eddy Alexander, … 0
Marketing Analytics, Performance & Attribution
