FINN Partners Reports Record YOY Midwest Growth, Bolsters Detroit Team

Senior Partner, New Digital Talent Tapped for Regional and National Clients
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Global marketing and communications firm FINN Partners announced that its Midwest region (Chicago and Detroit) achieved 40% YOY organic growth in 2019 and has hired Andy Schueneman as senior partner and general manager of its Detroit office Martech News.

Schueneman will be responsible for Detroit business, client and staff development. He joins FINN from Weber Shandwick, where he led a team of 90 people and oversaw 240% growth in his time as general manager martech. Schueneman will report to Dan Pooley, Founding Managing Partner, FINN Midwest.

“Our economy is experiencing generational disruption, and our success has been in helping clients tell their transformational stories that will help them win in the market and attract top talent,” said Pooley. “Core to our continued success is practicing what we preach in-house: attracting seasoned strategic and digital talent. Andy Schueneman is a proven leader with a track record of delivering the highest caliber work and creating a culture that attracts and keeps top talent.”

“FINN has demonstrated a commitment to Detroit with a team of top-notch PR, digital and creative professionals,” said Schueneman. “I see tremendous opportunity to keep on building FINN’s Detroit presence into a regional powerhouse, especially in technology and innovation, sustainability and integrated marketing – and break into new sectors, like travel and economic development, where FINN already has established its global leadership.”

In addition to Schueneman, Sam Mertins has joined FINN Detroit as a vice president with 10 years of integrated marketing, social media and digital strategy experience. She is responsible for creating digital strategy for clients in nearly every sector: automotive, technology and business services, consumer, B2B, food/nutrition and beverage, health and healthcare, education, government, travel and lifestyle. She comes to FINN from FleishmanHillard where she worked in their Detroit, Washington D.C. and London offices. Mertins will report to Schueneman.

About FINN Partners, Inc.
Founded in 2011 on the core principles of innovation and collaborative partnership, FINN Partners has more than quadrupled in size in eight years, becoming one of the fastest growing independent public relations agencies in the world. The full-service marketing and communications company’s record setting pace is a result of organic growth and integrating new companies and new people into the FINN world through a common philosophy. With almost 800 professionals, FINN provides clients with global access and capabilities in the U.S., Europe and Asia. In addition, FINN provides its clients with access to top tier agencies around the world through its membership in the global network PROI. Headquartered in New York, FINN’s other offices are located in Boston, Chicago, Detroit, Hong Kong, Fort Lauderdale, Frankfurt, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, Portland, San Francisco, Shanghai, Singapore and Washington D.C. Find us at and follow us on Twitter and Instagram at @finnpartners.

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