Gregory FCA, one of the nation’s 50 largest public relations firms, announced today that it has received a minority growth capital investment from Copley Equity Partners, a Boston-based private investment firm martech news. Founder Gregory Matusky and President Joseph Anthony remain majority owners and will continue to lead the firm. All account management and professional staff remain in place and the firm will continue to operate from its suburban headquarters along Philadelphia’s Main Line martech.
“This investment allows us to continue to disrupt the public relations industry by investing in A-list talent, acquiring new service offerings to better support current clients, and more deeply penetrating the verticals we serve,” says Matusky. “To fund this vision, we wanted a capital partner who understood the upside of tech-enabled public relations and considered a wide range of options. Copley aligned most closely with our long-term goals. As the direct private investment arm of a multibillion-dollar, single-family office, Copley’s evergreen capital base provides the patience and permanent capital to seize more of the growing market for communications services while using technology to improve client results and reduce costs.”
Founded in 1990, Gregory FCA has emerged as a national force in public relations, maintaining a world-class client base focused on financial services, real estate, cybersecurity, enterprise technology, esports, fintech, health care and healthcare technology, as well as industrials and B2B.
“We see a significant opportunity to expand the platform that Gregory FCA has built over a 30-year history, and the remarkable client base and talent pool they have created,” says Peter Trovato, Managing Director at Copley Equity Partners. “As media and communications have changed dramatically, Gregory FCA has continually reinvented itself to lead its clients’ communications into the digital age. Gregory FCA fits well with our philosophy of partnering with strong teams that are building leading companies via a tech-enabled service offering.”
Verticalization has been fundamental to the agency’s growth. Within financial services, Gregory FCA has been routinely ranked among the Top 10 Financial PR Firms in the country by O’Dwyer’s over the last decade.
“We have redefined and elevated the expectation that financial services companies hold for their PR investment,” says Anthony. “We were early to bring new digital and social communications tools to their PR needs, in ways that have amplified and accelerated their visibility and market share, transforming many of them into market leaders. With Copley now as our capital partner, we look forward to introducing an array of next-generation digital and social services to clients who understand that PR, as we practice it, with strong vibrant storytelling, serves as the cornerstone of an integrated communications strategy.”
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About Gregory FCA
Gregory FCA is one of the 50 largest public relations firms in the country, headquartered along Philadelphia’s Main Line. Founded in 1990, Gregory FCA serves a range of privately owned and publicly traded companies, providing integrated public relations and communications services that build brands, grow revenue, increase shareholder value and create visibility. Gregory FCA operates on the simple premise, “Our clients are changing the world, and we make sure the world knows it.”
For more information, please visit https://www.gregoryfca.com.
About Copley Equity Partners
Copley Equity Partners is a private investment firm with offices in both Boston and Denver. Copley partners with established lower middle-market businesses with significant growth prospects. Copley makes investments into private companies operating across a broad range of sectors. Copley invests out of an evergreen, single-family office, capital base and is comfortable in both majority and minority ownership positions. Copley’s patient and flexible capital base allows the firm to maintain a limited portfolio of companies and provide each portfolio company with significant support post-investment. For more information, please visit www.copleyequity.com.