Audience/Marketing Data & Data Enhancement

Infogroup appoints two new executives

data driven marketing

Infogroup, a leading provider of data and data-driven marketing solutions, today announced the appointments of two important executives

Infogroup, a leading provider of data and data-driven marketing solutions, today announced appointments of Brad Wamsley as Executive Vice President, Enterprise Sales; and Dan DeZutter as Senior Vice President of Technology, Yes Marketing. These strategic appointments emphasize Infogroup’s ongoing commitment to expanding its enterprise sales efforts and continually improving its offerings through industry-leading technology integrations.

Mike Iaccarino, chairman and CEO of Infogroup said that “Both Brad and Dan are proven leaders when it comes to creating and leading highly effective teams, and we’re thrilled to be bringing their skills, reputation, and expertise into the Infogroup fold.”

In his new role, Wamsley, who previously spent more than 25 years leading vital growth initiatives at global marketing services firm Harte Hanks, will play a key role in strengthening Infogroup’s presence in existing verticals, expanding the company’s client base, and strengthening the company’s channel relationships.

Most recently, Wamsley served as Vice President of New Business and Vice President of Growth Markets at Harte Hanks. As their VP of Growth Markets, Wamsley built and led a 75+ person team responsible for approximately 160 Enterprise accounts and $175 million in annual revenues, across all of the firm’s products and services.

Wamsley said that “Infogroup is a leading, well-established brand with an incredible reputation and an already-enviable client list. At the same time, there’s still some amazing greenfield space out there that represents a huge growth opportunity for Infogroup, among large Enterprises in particular. I’m excited to roll up my sleeves and go after those opportunities, with a respected and seasoned team by my side.”

DeZutter previously served as Senior Vice President of Enterprise Architecture and Innovation at Epsilon, where he led the Solution Architecture and Innovation team for Epsilon’s Technology Practice. In his new role, DeZutter will lead ongoing technology integration efforts and explore new opportunities to further enhance the company’s technology stack for even greater efficiency and client results.

During his 15 years at Epsilon, DeZutter helped establish the future technology vision for their world-class CRM and direct marketing network. After departing Epsilon in 2018, DeZutter served as Director of Enterprise Data Management of Discover Financial Services.

DeZutter stated that “My new role with Yes Marketing aligns perfectly with my passion for using data and technology to deliver business results. By combining the vast data resources of Infogroup with Yes Marketing’s technology and agency capabilities, we’re able to drive amazing results for our clients, and I’m excited to be a part of that.”

Previous ArticleNext Article

Leave a Reply

Your email address will not be published. Required fields are marked *