L2 Interactive and Tessitura Announce Donate2, a New Service to Boost Donations

Donations in under 10 seconds with Donate2
customer relationship management

Arts and cultural organizations can now enable faster donations for an unrestricted number of causes and appeals. This stand-alone service, via L2 Interactive, gives your organization the power to offer streamlined donations with under ten minutes of setup. Easily generate a link from Donate2 for use via SMS, email, QR codes, social media channels, and more. Present visually attractive and fully responsive donation forms and seamless payment options with Apple Pay, Google Pay, credit cards, or various digital wallets.

Donate2 provides unlimited users and forms and is fully integrated with both Tessitura and L2’s marketing automation platform Prospect2. Donations made using Donate2 are automatically populated in the Tessitura Software CRM.

Donate2 uses the leading online payment processor Stripe in order to provide best-in-industry tools. Other game-changing features include “Cover Cost,” which provides a donor the option to pay an additional percentage to reduce or eliminate the operational fees often associated with taking donations.

A special introductory offer is available until October 1, 2020 to ensure all Tessitura organizations have access to Donate2 during the COVID-19 crisis and beyond.

During the special introductory offer, the monthly subscription cost is waived for the entry level plan to help organizations get started. There are no upfront costs to deploy Donate2. Your subscription plan won’t start until October 1, 2020.

The integration between Donate2 and Tessitura ensures that a donation made with Donate2 will automatically appear alongside ticket purchases, memberships, subscriptions, and other data stored in Tessitura. Organizations will have all their data in one place to build on each donation and create deep and lasting customer relationships. Furthermore, users will appreciate easy reconciliation and reporting without any manual data entry. This is what fundraisers’ dreams (and Donate2!) are made of.

“Everyone at the Boston Symphony Orchestra is grateful and loves Donate2. We’re getting more unique gifts via Donate2 than our website,” says Michael Moore, Associate Director of Marketing Insights. “Over 50% of the donations from Donate2 are from first time donors, and our average donation amount so far is about $105.”

“We continue to find new ways to fuse Donate2 with all of our marketing and fundraising efforts. As we move forward, we are excited to work with the team at L2 Interactive on the next stage of new product features and integrations between Donate2, Prospect2 and Tessitura,” adds Michael.

“At Seattle Children’s Theatre we are thrilled with the way L2 has solved one of the biggest obstacles in giving – making it easy. For years we have heard complaints from donors as they have struggled through clunky giving portals, but with Donate2 the experience is seamless. The donor is able to give in a click or two, and the Tessitura backend is as easy as if they had logged it in directly themselves,” said Kevin Malgesini, Managing Director.

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