Site icon MarTech Cube

Lilt Unveils Latest Localization Innovations at Ascend 2020

local marketing

Lilt, the #1 AI-powered language service provider, today as part of its virtual Ascend 2020 conference announced a number of new products and services, alongside lively discussions with global localization leaders. The conversations covered topics critical to the industry, such as the importance of balancing speed and high-quality results, and the impact of AI on localization.

“The rapid shift to digital has accelerated the need for multilingual products and services, but with new demand comes a new set of challenges,” said Spence Green, CEO of Lilt. “Ascend 2020 provided a unique opportunity for leaders across the industry to meet virtually as a community and collaborate on how to lead digital change for localization.”

Accelerating Localization Performance
During the conference, Lilt unveiled some of its newest innovations that serve as tools to enable customers in optimizing their localization programs and workflows. Key features and tools highlighted included:

Discussing Solutions for Industry Challenges
With a theme of “Localizing at Scale in an Increasingly Digital World,” Ascend 2020 provided localization leaders and experts the opportunity to discuss some of the most important challenges and opportunities facing the localization industry today.

Notable speakers included:

Building a Community
To round out the day, Lilt announced its newest thought leadership initiative, AugmentAugment will bring together industry leaders, creative thinkers, academics, and entrepreneurs within and beyond the localization industry to share specialized information, practical learning, and targeted research with the goal of advancing the industry’s collective knowledge around machine learning and artificial intelligence.

“The industry has reached an inflection point with AI and machine learning, with new technologies being released every day,” said Paula Shannon, Lilt’s Chief Evangelist and co-chair of the new special interest group. “As we all seek to assess the best applications of these new technologies, we’re excited to foster learning, discussion, and research that can help inform stakeholders across the industry.”

Check Out The New Martech Cube Podcast. For more such updates follow us on Google News Martech News

Exit mobile version