LiveXLive Media, a global platform for live-stream and on-demand audio, video, and podcast/vodcast content in music, comedy, and pop culture, and owner of PodcastOne, Slacker Radio, React Presents, and Custom Personalization Solutions, announced today that it is launching a series of pay-per-view (PPV) shows on Facebook’s new paid online event feature spanning comedy, sports and podcasting to be marketed globally. People can purchase access to the online event on both platforms.
The first show promoted will be “Social Gloves: Battle of the Platforms,” monumental boxing and entertainment live event featuring the biggest names in social media on Saturday, June 5, 2021. “Social Gloves: Battle of the Platforms” is a one of a kind, unprecedented live PPV entertainment mega event that will include a Gatsby-esque over-the-top production boxing competition pitting the world’s largest social media stars from YouTube against the new icons from the explosive TikTok platform. Austin McBroom, founder of The ACE Family, will square off against TikTok star and teen idol Bryce Hall for the main event, with additional matches featuring Danny Duncan, DDG, Deji, FaZe Jarvis, Michael Le, Nate Wyatt, Tanner Fox, Tayler Holder and Vinnie Hacker.
Additional shows across a range of genres will be announced in the weeks and months ahead.
“LiveXLive will be working closely with Facebook in marketing this new paid online event experience; utilizing new and existing marketing tools to support LiveXLive subscriptions to our vast array of products and services. This will benefit talent and fans in a profound way on both platforms,” stated Dermot McCormack, President of LiveXLive.
“The growing momentum behind the use of Paid Online Events in the sports world is very real and this is another strong example,” said Rob Shaw, Facebook Director of Sports League and Media Partnerships. “We’re excited for LiveXLive to lean into the feature and continue to build a business on our platform.”
LiveXLive has live-streamed over hundreds of artists through immersive pay-per-view concerts that have allowed fans more access to their favorite artists than ever before. Each LiveXLive PPV event is curated around the artist and provides additional perks such as exclusive merch, virtual meet-and-greets, access to behind-the-scenes footage, and more. LiveXLive has already booked some of the world’s biggest acts such as Monsta X, Wonho, Trace Adkins, Pitbull, Modern Drummer Festival and Darius Rucker, just to name a few.