8×8, Inc., the industry’s most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, announced that CRN®, a brand of The Channel Company, has named Michelle Paitich, Global Vice President, Channel Sales at 8×8, to the prestigious 2025 CRN® Channel Chiefs list, which recognizes the IT vendor and distribution executives who are driving strategy and setting the channel agenda for their companies.
Paitich is a recognized go-to-market (GTM) operator and talented channel executive with a proven leadership track record of repeated success across multiple partner types including channel partners, resellers, SIs, and ISVs. Through a combination of adaptability and collaboration, she amplifies her worldwide teams, partner programs, and operations in order to exceed sales targets. As Global Vice President of Channel Sales at 8×8, Paitich empowers company growth and customer experience through a robust and resilient partner ecosystem. She is responsible for 8×8’s go-to-market strategy with a global network of more than 2,000 partners and executing upon it to deliver topline revenue.
“It’s an honor to be recognized by such an industry-leading organization, and amongst so many wonderful leaders,” said Michelle Paitich, Global Vice President, Channel Sales at 8×8, Inc. “As an organization, we’re focused on helping organizations deliver exceptional customer experiences across every touchpoint. We understand the importance of strong relationships with our channel partners – that is why our partner program is dedicated to helping partners drive revenue quickly, and to also be the easiest partner for them to do business with.”
The Channel Chiefs list, released annually by CRN, showcases the top leaders throughout the IT channel ecosystem who work tirelessly to ensure mutual success with their partners and customers.
“This year’s honorees exemplify dedication, innovation, and leadership that supports solution provider success and fosters growth across the channel,” said Jennifer Follett, VP, U.S. Content, and Executive Editor, CRN, at The Channel Company. “Each of these exceptional leaders has made a lasting channel impact by championing partnerships and designing creative strategies that get results. They’ve set a high bar in the channel, and we’re thrilled to recognize their standout achievements.”
8×8’s Partner Program is designed to help partners achieve revenue quickly, maximize their profitability, and make partnering easy. The program offers multiple routes to market – including resell and referral – and various revenue, marketing, and enablement benefits based on a tiered system. Companies interested in partnering with 8×8 can visit 8×8.com/partners and follow the dedicated partner LinkedIn group.
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