Chilean-founded Digital Experience Monitoring (DEM) specialist Movizzon will be showcasing its platform for the first time in the UK in June. Having already expanded into Spain, Italy and Germany, Movizzon has now set its sights on the UK market.
Movizzon provides automated monitoring of digital channels, using AI-powered bots to measure and improve the customer’s digital user experience for large companies,reducing costs due to channel downtime and improving loyalty and NPS. Given Movizzon’s focus on financial services companies as clients and recognising the UK’s reputation in this sector as a globally known superpower in fintech and financial services are two compelling reasons for the UK focus.
As today’s brands actively question who their customers are and where they come from, Movizzon provides the answers and the technology to help brands to enhance the customer experience. Corporations globally are keen to better understand and improve the customer experience in their digital channel and this trend is driving huge value for the DEM industry, which is now valued at USD2,6 billion in 2025 and expected to reach USD 6,2 billion by 2030, that’s 18,8% CAGR. (Mordor Intelligence).
“With a blue-chip customer list that includes Santander, BBVA and America Movil, our value proposition greatly differs from our competitors and other synthetic monitoring tools;” comments Antonio Arancibia, Founder and CEO of Movizzon. “By deploying our solution using real devices that are connected to local ISPs, real bank accounts and real products in each country, the customer journeys we conduct are far more representative of real-life situations. Our aim is to become the leader within the UK´s DEM, digital experience monitoring industry, for sectors such as banking, financial services, insurance, retail, ecommerce and digital services in general.”
With customers distributed in 15 countries including the Americas and Europe, Movizzon is keen to explore market access opportunities in the UK, initially
by growing a network of partners and getting feedback from customers, specifically in sectors such as banking, financial services, insurance, retail, ecommerce and digital services.
“Chilean companies have a long-standing track record and presence at London Tech Week. Our country and the United Kingdom maintain strong commercial and diplomatic relations and share a common interest in sustainable and innovative economic development. In this context, the UK is a global technology hub, and Chilean companies in the industry have the capability and experience to showcase a wide range of world-class products and services;” said Nicolás Poblete Bravo, Director of ProChile UK.
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