Martech News

2019 Google Ads Performance Benchmarks for Retail Now Available
Retail, Proximity & IoT Marketing

2019 Google Ads Performance Benchmarks for Retail Now Available

Traffic to Google Ads grew faster than conversions for e-commerce retailers in 2018, according to new research from Sidecar. The …
Lionbridge to Showcase AI-Powered Marketing Cloud Integration at Oracle's Modern Customer Experience Conference
Customer Experience, Service & Success

Lionbridge to Showcase AI-Powered Marketing Cloud Integration at Oracle’s Conference

Lionbridge, the world’s most trusted global communications platform, will showcase its latest advances in AI-powered language services at Oracle’s Modern Customer Experience conference …
WorkWave Appoints David Giannetto as Chief Operating Officer
Customer Data Platform

WorkWave Appoints David Giannetto as Chief Operating Officer

WorkWave®, a leading provider of software solutions for the service and last-mile delivery industries, today announced the appointment of David Giannetto as …
Pulpo Launches New Brand Focused On Three-Core Digital Services: Media, Custom Solutions And Engaging Content
Display & Programmatic Advertising

Pulpo Launches New Brand Focused On Core Digital Services

Pulpo, an Entravision Communications Corporation (NYSE: EVC) company, today announced new branding that more intuitively conveys its full suite of digital offerings and …
email marketing automation
Data Analytics, Marketing Automation

Oracle Again Cited as a Leader in Data Management Solutions for Analytics

Oracle today announced it was positioned highest for ability to execute and furthest for completeness of vision in Gartner’s 2019 “Magic …
Customer Data Platform
Customer Data Platform

BlueVenn Launches Its New Real-time Customer Data Platform for Marketers to Realize a Single Customer View

BlueVenn, a leading marketing technology vendor in the Customer Data Platform (CDP) market, announced today that it has launched BlueVenn …
sales crm
CRM

LSM Awarded SEO Contract for European Wax Center, Wins Advertising Award With Pure Barre

European Wax Center Partners With LSM European Wax Center, the largest hair waxing company in the United States, announced it …
display & programmatic advertising, programmatic display advertising platform
Display & Programmatic Advertising

YouYaa launches artificial intelligence powered programmatic marketing platform

YouYaa, a London based digital marketing agency has launched an artificial intelligence powered programmatic marketing platform. Founded by Zeeshan Mallick, …
social media marketing agency
Social Media Marketing & Monitoring

Optus Partners With Aussie Startup Metigy To Provide Social Media Support To Its SMB Customers

Optus has announced a partnership with Metigy, an AI-driven social media management, strategy and support solutions platform designed for small …