Martech News
Retail, Proximity & IoT Marketing
SOK selects Blue Yonder for Digitizing Assortment Capabilities
To make customer-driven product decisions to build brand loyalty, retailers need to invest in the right solutions to support their assortment …Content Marketing
Deloitte Digital reveals new research results
Deloitte Digital’s new research on Generative AI in Marketing Content Production reveals that Generative Artificial Intelligence is already reshaping content production …Customer Engagement
Oracle named #1 in Digital CE & Experience Analytics
Rising customer expectations, evolving regulations, and proliferating distributed energy resources (DERs) are driving utilities to improve their customer engagement (CE) …Influencers
GRIN launches New Professional Services
GRIN, the leading creator management platform for direct-to-consumer (DTC) brands, announced the launch of its Professional Services offering — an expert-led influencer …Digital Advertising
Ogury names Samir Chabab as Vice President of Marketing
Ogury, the global leader in personified advertising, announced the nomination of Samir Chabab as Vice President of Marketing. In his new remit, …Adtech
Ansira announces Strategic Partnership with Annex Cloud
Ansira Partners, Inc. (“Ansira”), an independent global marketing services and solutions company with proprietary channel, website, and advertising technology, announced a …PR
KARV Communications becomes KARV
KARV Communications announced a new name: KARV, reflecting the evolution of our industry and the services the firm provides to its …Display & Programmatic Advertising
Billups acquires OOH Labs from Agency X
Billups, a global Out-of-Home (OOH) technology and managed services company, announces the acquisition of OOH Labs, a Canadian independent media agency …Channel, Partner & Local Marketing