Martech News

mobile app marketing
Mobile Marketing

Mobile Marketing Powerhouse CleverTap Expands Offerings

CleverTap, the world’s most trusted customer engagement and user retention platform, announced superior growth numbers across the Middle East over the past year, …
dmp data management platform

DMP Leader Audigent Secures $19.1 Million Series B Financing Round

Audigent, the “2.0” data management platform (DMP) and leading edge “data agency” that has pioneered data-driven private marketplace deals (SmartPMPsTM and ContextualPMPsTM) through …
video ads
Video Advertising

Vimeo and TikTok Partner to Drive Business Success With Video Ads

Vimeo (NASDAQ: VMEO), the world’s leading all-in-one video software solution, and TikTok, a leading destination for short-form mobile video, today …
ad tech companies

Integral Ad Science Reveals New Priorities for U.S. Consumers

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released new research, Pandemic Effects: What’s Next in Shifting …
email marketing campaign
Guest Blogs

Healthy Opens for Wealthy Email Marketing Campaign

One of the most common mistakes that marketers make today is not using open rates as a benchmark to judge …
ecommerce website

E-commerce Company RumbleOn to Report Q2 2021 Financial Results

RumbleOn, Inc (NASDAQ: RMBL), an e-commerce company using innovative technology to aggregate and distribute pre-owned vehicles to dealers, today announced …
email automation
Marketing Automation

Leading Performance Marketing Engine Wunderkind Eyes Expansion

With +70% year-on-year growth in monthly recurring revenue (MRR), Wunderkind will grow its EMEA office headcount to 100 this year …
programmatic display ads
Display & Programmatic Advertising

Programmatic Marketplace Mirror Digital Bolsters Its Talent Roster

Mirror Digital announces four new appointments to its leadership team: Michael Eastman, Sherie Hodges, John Kim, and Trishna Patel. This new talent means big things …
business analytics
Data Analytics

Data Analytics Company Kantar Releases New Study

Kantar, the world’s leading data-driven analytics and brand consulting company today releases preliminary findings from a new study exploring what …