Martech News
Digital Marketing
Xcel Brands Co-Founds ORME, a Next Gen Short-Form video marketplace
Xcel Brands, Inc. (NASDAQ: XELB) (“Xcel” or the “Company”), a media and consumer products company with expertise in livestream shopping …Retail, Proximity & IoT Marketing
CSP’s C-StoreTEC initiative unveiled
In the rapidly shifting landscape of convenience retail, embracing technology has become urgent across the industry. Recognizing this need, CSP is excited …PR
Highly awarded creative campaigns are more effective: WARC
42% of highly awarded creative ideas are subsequently awarded for effectiveness, compared to 20% for all creatively awarded ideas The …Digital Advertising
PubMatic elevates Robin Steinberg to drive demand in North America
PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, today announced that Robin Steinberg, formerly Vice …Video Advertising
The Ampersand BOD appoints Mike Dean to Lead Ampersan
Ampersand today announced that its Board of Directors has named Mike Dean as president, starting February 5. Dean, an industry veteran and leader …Ecommerce
Rokt announces $17.6 Mn expansion of New York City Headquarters
Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today …Digital Marketing
AdCellerant & Clearview Capital in a transformational partnership
AdCellerant LLC (“AdCellerant”), a leading marketing and services technology company, proudly announces the closing of a strategic investment from growth …Adtech
Taboola announced rapid adoption and results Maximize Conversions
Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced rapid adoption and results for its …Retail, Proximity & IoT Marketing