Martech News

Optimization, Personalization & Testing
Notix Announces the In-App Notifications Feature
Notix, a multifunctional high-tech push notifications service for audience engagement, user retention, and monetization, announces that their new in-app notifications …
Digital Marketing
Web Success Portal expands business, Building on Client Success
Web Success Portal (Success Study LLC) is one of the top-performing business consulting and digital marketing companies today. The company …
Conversational AI
LivePerson named Leader in Globe™ report for Conversational AI
LivePerson (Nasdaq: LPSN), a global leader in customer engagement solutions, announced today that it has been named a Leader by Aragon Research in …
Digital Marketing
Shipt Introduces Two New C-Suite Leaders
Today, Shipt announced the hiring of Alia Kemet as chief marketing officer and the promotion of Smrutha Ipparthi to chief product officer. These …
Video Advertising
OpenAP Announces Investment from Snowflake Ventures
Investment by Snowflake Ventures expands on existing relationship and aims to increase speed to market of TV’s cross-platform and cross-publisher …
Adtech
DeepIntent Unveils Fastest Omnichannel Campaign Measurement Tool
DeepIntent, the leading healthcare advertising technology company built to improve patient health and business outcomes, now offers pharmaceutical advertisers the …
Customer Engagement
Messangi Updates Services – Is Now Whatsapp Business Sol Provider
Earlier this month, Miami-based digital customer engagement platform Messangi announced it is going to complement its SMS-based A2P messaging with WhatsApp …
Data Analytics
Kyligence Recognized as a Representative Provider in Gartner Report
Kyligence, today announced it has been recognized as a Representative Provider in the 2022 Gartner Innovation Insight: Metrics Store [1]. The company …
Business/Customer Intelligence & Data Science