Martech News
Native/Content Advertising
Marketing Agency WHTWRKS Recognized by Adweek
WHTWRKS, a full-service marketing agency led by seasoned industry veterans with backgrounds in entrepreneurship, marketing, and the entertainment industry, has …PR
Y&R PR Rebrands As Goodfuse
Y&R PR, an award-winning, a fully integrated communications agency, today announced that it has changed its name to Goodfuse. Goodfuse …Marketing Automation
Advertise Purple Launches Self-Serve Affiliate Marketing Tool
Advertise Purple, the nation’s leader in data-driven affiliate management solutions, today announced the release of its automated affiliate program management tool, …Marketing Analytics, Performance & Attribution
Performance-Based Marketing Leader AdAction Debuts New Branding
AdAction, a leader in performance-based marketing, recently debuted new branding and launched a website refresh. The company, which is now …Customer Experience, Service & Success
Alida to Launch World’s First CXM and Insights Platform
Alida (formerly Vision Critical) is set to launch Alida CXM in their Fall ‘20 release on October 20, 2020, transforming the Alida …Customer Experience, Service & Success
Five9 Receives 2020 Customer Experience Innovation Award
Five9, Inc (NASDAQ: FIVN), a leading provider of the intelligent cloud contact center, announced today that TMC, a global, integrated media company, …Marketing Automation, PR
Imaginuity® Promotes Kristin Nuckols to Chief Media Officer
Imaginuity has promoted Kristin Nuckols to chief media officer, placing her at the head of one of the largest in-house media …Customer Engagement, Customer Experience, Service & Success
Customer Engagement Platform Astute’s President wins Smart Award
Astute, Inc. (“Astute”) leading customer engagement and Voice of the Customer (“VoC”) platform, today announced that its president, Alex George, has …Ecommerce