Martech News

data enhancement services
Audience/Marketing Data & Data Enhancement

Optimizely Launches Integrated B2B Commerce & Content Cloud Sol.

Today, Optimizely, leading digital experience platform (DXP) provider, announced it is launching an integrated version of its B2B Commerce Cloud and Content Cloud products. The …
iot market
Retail, Proximity & IoT Marketing

2nd Annual Industry Insights IoT Awards Announces Winners

Celebrating the businesses and leaders moving the IoT world forward, IoT Marketing and Industry Insights Webinars held the 2nd Annual Industry Insights IoT Awards on December 16. …
business intelligence
Business/Customer Intelligence & Data Science

BI and Analytics Platforms Market Size to grow by USD 21.72 bn

According to the research report “Business Intelligence (BI) and Analytics Platforms Market by End-user and Geography – Forecast and Analysis …
experience management
Customer Experience, Service & Success

Grid Dynamics Named Google Cloud Expertise Partner of the Month

Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) (Grid Dynamics), a leader in enterprise-level digital transformation services and solutions, has announced it has …
customer service experience
Customer Experience, Service & Success

Customer Experience Will Determine 2022’s Winners and Losers

Mendix, a Siemens business and the global leader in enterprise application development, today announced its list of customer experience trends that will drive business success …
conversational ai platform
Conversational AI

Invoca Named a Leader in Applied Conversation Intelligence

Invoca, the leader in AI-powered conversation intelligence for revenue teams, announced that Opus Research has identified Invoca as an industry leader in …
customer experience services
Customer Experience, Service & Success

ChurnZero Establishes New European Headquarters for global growth

ChurnZero, a leading Customer Success platform, today announced that it is establishing and investing in a new office in Amsterdam to help …
experience management
Customer Experience, Service & Success

Decisions Expands Executive Team to Drive Growth and CX

Decisions, the global automation standard for America’s greatest brands, added Michele Cunningham as a new Vice President, leading marketing. Michele will focus …
sales force automation
Sales Automation, Enablement & Intelligence

Highspot Strengthens Executive Team Amidst Business Growth

Highspot, the sales enablement platform that increases the performance of sales teams, today announced the expansion of its leadership team …