Martech News
CRM
Salesforce Signs Definitive Agreement to Acquire Tableau
Salesforce (NYSE:CRM), the global leader in CRM, and Tableau Software (NYSE: DATA), the leading analytics platform, have entered into a definitive …Audience/Marketing Data & Data Enhancement
Acxiom® Continues to Expand Global Data Offerings and Digital Capabilities
Acxiom®, the data and technology foundation for the world’s best marketers, today announced that it has expanded its digital and …Customer Experience, Service & Success
STRATACACHE to Demonstrate In-store Loss Prevention with Walkbase Analytics Platform
STRATACACHE will demonstrate in-store loss prevention strategies and store operations optimization solutions at NRF Protect 2019, “retail’s loss prevention and …Display & Programmatic Advertising
TapClicks Wins People’s Choice Stevie® Award for Favorite New Marketing Solution
TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced today that it has received the …Display & Programmatic Advertising
Brand Protection Technology Leader, Red Points, Selects 5W Public Relations as U.S. Agency of Record
5W Public Relations, one of the 15 largest independently-owned PR firms in the U.S., announced today it has been named …Display & Programmatic Advertising
Benefitfocus Earns Bronze Telly Award for Customer Video Excellence
Benefitfocus, Inc. (NASDAQ: BNFT), a leading cloud-based benefits management platform and services provider, today announced its Media & Animation team won a …PR
Atlas Digital and NCTC Partner to Bring Digital Marketing Lead Generation Solutions to Members
The National Cable Television Cooperative (NCTC), representing more than 750 cable and broadband operators serving all 50 states, announces the …Display & Programmatic Advertising
Comscore Expands Access to Brand Survey Lift Solution in Several International Markets
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, announced today that it has expanded access …Display & Programmatic Advertising