Martech News

public relations

PR Leader Cision Announces Platinum Sponsorship of MAC Summit

Cision, an industry-leading earned media communications management and media advisory platform, today announced it is a platinum sponsor of MAC …
ecommerce website

Bambuser Unveils Live Stream Ecommerce Experience with Salesforce

Interactive live video shopping provider Bambuser today announced that it has launched Live Stream E-Commerce Experiences, a new integration with Salesforce Commerce Cloud, …
marketing automation
Marketing Automation

Customer Marketing Platform MessageGears Partner with Sageflo

MessageGears, the customer-marketing software company, and Sageflo, the marketing campaign management software company, have integrated their products to help distributed marketers …
customer experience services
Customer Experience, Service & Success

Customer Experience Company Merkle Collaborates with AWS

Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, announced today that it has signed a Strategic Collaboration Agreement …
business intelligence
Business/Customer Intelligence & Data Science

Business Intelligence Leader ZoomInfo Acquires Clickagy

ZoomInfo (Nasdaq: ZI), a global leader in go-to-market (GTM) intelligence solutions, today announced that it has acquired Clickagy, a leading provider of …
Guest Blogs

Dissecting Customer Data processing in IoT for Enhanced Marketing

Customer Data is the most significant aspect of marketing & subsequent Customer Experience. Explore the anatomy of IoT data processing …
ecommerce website

Searchspring Launches Personalized Recommendations for Ecommerce

Searchspring today announced the beta launch of its new Personalized Recommendations feature. Early adopters are already trialling new Personalized Recommendations …
Guest Blogs

Four Key Steps to Minimising Cancellations and Returns

Cancellations & Returns are the living scares for an E-commerce seller and vendor! Explore this fresh piece from ChannelAdvisor on …
mobile app marketing
Mobile Advertising, Mobile Marketing

Facebook Hits #1 Position in Mobile App Advertising

AppsFlyer, the global attribution leader, today released the 11th edition of its Performance Index. While Facebook took the #1 spot, both …