Martech News

email automation,
Marketing Automation

Martech Company Joy Spreader Consolidates Its Industry Leadership

Joy Spreader Group Inc.(HKG:6988, “the Group”, “Joy Spreader”), a leading marketing technology company, consolidates its leading position in the new …
marketing automation
Marketing Automation

Marketing Software FMG Suite Reinforces Industry Leadership

FMG Suite, a SaaS company specializing in marketing software and services for financial advisors and insurance agents, today announced a …
interactive digital content
Interactive Content

Interactive Content Dialpad Channel Program Drives Record Growth

Dialpad Inc., the industry leader in AI-powered communication and collaboration, saw unparalleled channel growth in the second quarter of 2021, …
content strategy
Content Marketing

Atlanta Marketing Agency Yalo! Acquires My Friend’s Nephew

Award-winning, full-service marketing agency Yalo! announces its acquisition of creative brand agency, My Friend’s Nephew. This is the second acquisition in Yalo!’s growth strategy …
performance optimization
Optimization, Personalization & Testing

Celtra’s Survey Reveals Shopper Desire for Ad Personalization

Celtra, the Creative Automation software company, today announced new research exploring consumers’ shopping preferences and expectations for brands’ holiday marketing …
influencer social media
Influencers

Captiv8 Among First to Integrate New TikTok Creator Marketplace API

Today, Captiv8, a leading influencer marketing platform, announces that it has been selected as one of the first trusted partners to …
local marketing
Channel, Partner & Local Marketing

Accelerate360’s CoMag Marketing Group Partners with Meredith

Accelerate360’s CoMag Marketing Group LLC (Comag) and Meredith Corporation (NYSE: MDP) today announced a partnership allowing Comag customers to strengthen their competitive position and …
performance attribution
Marketing Analytics, Performance & Attribution

Independent survey highlights need for advanced analytics

OpenText™ (NASDAQ: OTEX), (TSX: OTEX), today announced findings from a recent independent survey from Compliance Week, sponsored by OpenText. The results show …
ad tech companies
Adtech

Digital Advertising Leader AdTheorent Partners with the Ad Council

AdTheorent, Inc., a programmatic digital advertising leader using advanced machine learning technology and solutions to deliver real-world value for advertisers …