Martech News

crm software
CRM

CRM Consultancy Collier Pickard Partners with StarfishETL

Starfish ETL, a Technology Advisors, Inc. company, is proud to announce its recent partnership with Collier Pickard, a UK-based Independent …
conversational ai platform
Conversational AI

Drift Appoints Dave Gerhardt as First CBO

Drift, the world’s leading Revenue Acceleration Platform, today announced that Dave Gerhardt has rejoined the company as its first chief brand officer (CBO). …
sales force automation
Sales Automation, Enablement & Intelligence

Sales Enablement Leader Seismic Acquires Lessonly

Seismic, the global leader in sales enablement, today announced it has acquired Lessonly, the training, coaching, and enablement solution, to deliver …
dmp data management platform
DMP

Adapdix acquires Edge Intelligence to bring data & AI closer

Adapdix, the industry leader in AI-powered automation software, announces that it has acquired Edge Intelligence, developer of the first geographically distributed …
performance attribution
Marketing Automation

Martech Software AppLovin Adds Instacart COO Asha Sharma to Its BOD

Part Analytics, the direct sourcing software platform that applies artificial intelligence to reduce costs, identify hidden risks and accelerate product …
public relations
PR

5W Public Relations Welcomes Carewell

5W Public Relations, one of the largest independently-owned PR firms in the U.S., announces today it has been named PR agency …
iot market
Retail, Proximity & IoT Marketing

Retail Sales Models Still Require a Human Touch, Advises A&G

Retailers should rely on human expertise to guarantee the accuracy of the models they use to make store decisions—not put …
ecommerce website
Ecommerce

Ecommerce Leader CommerceIQ closes Explosive First Half of 2021

CommerceIQ, the leading e-commerce management platform provider has closed a record-breaking first half of 2021 on the heels of its …
data management platform
DMP

Equifax Brings Differentiated Data to AWS Data Exchange

Equifax (NYSE: EFX) is offering select differentiated data assets through AWS Data Exchange, an Amazon Web Services (AWS)  service that makes it …