Martech News

programmatic display advertising
Display & Programmatic Advertising

Comscore Signs New Logo Deal with Atlas Obscura

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Atlas …
ad tech
Adtech

AdTech Platform YIELDKIT Connects Content and Commerce

YIELDKIT, the leading platform for content monetization, performance and affiliate marketing, continues to expand its business in the U.S. by …
best way to advertise
Advertising & Promotion

MediaMath Bolsters Leadership Team with Industry Veterans

MediaMath, a leading global independent advertising technology company for brands and agencies, today announced the addition of several industry veterans …
advertising and sales promotion
Advertising & Promotion

Digital Advertising Software Kubient Appoints new CPO

Kubient (NasdaqCM: KBNT, KBNTW) (“Kubient” or the “Company”), a cloud-based software platform for digital advertising, today announced that digital advertising industry veteran Leon …
advertising and promotion
Advertising & Promotion

Taboola Drives Advertising Success for Women-owned Businesses

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced …
cloud data integration
iPaaS, Cloud/Data Integration & Tag Management

iFOLIO’s Smart Cloud Transforms Sales & Marketing Communications

Bridging sales, marketing, and service to make work easier is critical in the all-digital world. iFOLIO®, the leader in digital …
ad tech companies
Adtech

Lumenad Launches Advertising Intelligence Software for Marketers

Lumenad, the leading provider of advertising data organization, standardization and visualization software, announced today the launch of its flagship Advertising …
advertising and promotion
Advertising & Promotion

Media & Advertising Community to Host “Advancing Diversity Week”

MediaVillage and AdvancingDiversity.org today revealed a multipronged “From Inclusion to Belonging” themed week-long, industry-wide diverse talent outreach, retention and leadership development program from September …
data analytics
Data Analytics

Data Analytics Company NielsenIQ & JD.com Forge Data Cooperation

The global measurement and data analytics company NielsenIQ and JD’s online supermarket JD Super and JD Retail Cloud have teamed up on April …