Martech News
Optimization, Personalization & Testing
Integral Ad Science names Sam Cox as SVP of Product Management
Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the appointment of Sam Cox as Senior Vice …Display & Programmatic Advertising
TargetVideo acquires technology platform Brid.TV
TargetVideo, a video publishing and advertising leader, announced today the acquisition of its long-time technology partner Brid.TV. The joint mission: to meet the growing …Events, Meetings & Webinars
UserTesting Announces Keynote Speaker Kristen Berman for THiS 2023
UserTesting, a leader in experience research and insights, today announced Kristen Berman will keynote The Human Insight Summit (THiS) in Seattle, Washington, taking …Events, Meetings & Webinars
MoEngage to host #GROWTH Mixer
MoEngage, the leading insights-led customer engagement platform, has announced it will host its next high-octane networking event, #GROWTH Mixer, in Berlin …Advocacy, Loyalty & Referrals
Marketing During a Recession: Thrive, Don’t Just Survive
A Midwest-based PR and marketing firm, Resolute, released a guide for businesses to maintain market share during an economic downturn. …Audience/Marketing Data & Data Enhancement
VideoAmp announces integration with Meta’s Lift API
VideoAmp’s integration with Meta will now include lift measurement, enabling advertisers to assess the incremental impact of Facebook and Instagram ads on driving …Digital Marketing
ASIG Utilizes Google Products to Reshape the Social Industry
Asia Innovations Group (ASIG) has driven industry progress by developing innovative products and forging partnerships with cutting-edge technology companies worldwide. …CMS & Web Experience Management
Wix to launch AI Site Generator, with AI-powered capabilities suite
Wix.com Ltd. (NASDAQ: WIX), a leading global SaaS platform to create, manage and grow an online presence, today announced its plans to …Digital Asset Management