Martech News

digital media marketing and advertising for customer acquisition strategy
Advertising & Promotion, Display & Programmatic Advertising

Cataloger finds sales success via d3 third-party AD campaign

OVERVIEW/CHALLENGEUsing digital media marketing and advertising for customer acquisition strategy This Midwestern consumer catalog leader is well-known for its cards, … 0
IGTV
Influencers, Social & Relationships

Influencer Platform & Agency ACTIVATE Launches to Market IGTV

The network expands their offerings to streamline workflow for influencers and marketers, onboarding longtime influencer expert, Lauren McGrath to lead … 0
BizCom Associates, an award-winning Dallas- Fort Worth PR and marketing communications agency, today announced the launch of a digital division, Digital BizCom.
Data Management, iPaaS, Cloud/Data Integration & Tag Management

BizCom Associates Announces Launch of Digital Division

Digital BizCom Designed To Help Franchise Chains, Entrepreneurs And Other Innovative Business Leaders Better Understand And Use Social Media And … 0
Tech Mahindra and Avaamo Partner to Take Conversational AI Platform to Global Markets
Marketing Automation

Tech Mahindra and Avaamo Partner to Take Conversational AI Platform to Global Markets

The partnership will combine Avaamo’s cutting-edge technology and Tech Mahindra’s global footprint to serve emerging ecosystem in Conversational AI sector … 0
Ultra Marketing Consultants Earns National Sales Award
Commerce & Sales, Sales Automation, Enablement & Intelligence

Ultra Marketing Consultants Earns National Sales Award

Indianapolis company outperforms competition to net first-ever Campaign Cup Ultra Marketing Consultants, a sales and marketing company based in Indianapolis, has … 0
RocketDocs Launches New Brand
Data Management, iPaaS, Cloud/Data Integration & Tag Management

RocketDocs Launches New Brand

Customer Appetite for Expanded SaaS Offerings Leads to Name Change RocketDocs, Inc. announced today that it has changed its name from … 0
Interviews

Interview with Founder & CEO of Total Expert – Joe Welu

    “I think we’ll see marketing technology evolving quickly beyond simple automation and into artificial intelligence.” 1. Tell us … 0
Beckon New Artificial Intelligence
Audience/Marketing Data & Data Enhancement

Beckon Introduces New Artificial Intelligence Capability

Marketers are increasingly expected to use data to make smarter, faster decisions, reallocate spend on-the-fly, and continually prove marketing’s impact … 0
Openprise
Marketing Automation

Openprise Announces Openprise Data Orchestration Platform for Microsoft Dynamics 365

Openprise, the leader in data orchestration solutions for marketing and sales, today announced the general availability of Openprise Data Orchestration … 0