Martech News

CMS & Web Experience Management
Optimizely named a Leader in Digital Experience Platforms
Optimizely, the leading digital experience platform (DXP) provider, today announced it has been named a Leader in The Forrester Wave™: …
DMP
Data Quality Leader Ataccama releases ONE AI
Ataccama, a market-leading unified data management platform provider, today announced the release of ONE AI and with it, the availability …
Business/Customer Intelligence & Data Science
Sangeeta Walsh wins 2023 Aragon Research Women in Technology Award
This award recognizes Walsh for her outstanding leadership and success in fostering strategic technology partnerships. Walsh spearheaded the relaunch of …
Ecommerce
Zoovu launches Industry-First Generative AI Solution for Ecommerce
Zoovu, the leading AI-powered product discovery and ecommerce experience platform, introduced Advisor Studio, the first fully optimized generative AI solution built …
Adtech
VideoAmp releases Commingled Identity Solution
The solution provides clients with greater assurance that they are reaching the advanced audience they are targeting and more precise …
Customer Engagement
Dawn of Interactive Marketing: 3D Smart Brochures take Center Stage
In a move set to redefine the customer engagement landscape, the latest innovation in product marketing has arrived – intelligent …
Digital Marketing
New Report reveals Vulnerability in Marketing
TEAM LEWIS, the global marketing agency, today launched its 6th annual Global Marketing Engagement Index™. The report analyzes the top 300 …
Performance Marketing
Channel99 launches First View-Through Analytics Technology
Channel99, a new generation of B2B performance marketing technology, today launched its new view-through technology purpose-built for B2B digital programs, …
Adtech