Opto, Mercer Advisors Team up to Revamp Private Markets

Built on shared values of transparency, trust and alignment of interest, the new partnership between Opto Investments and Mercer Advisors puts the client at the center of alternative investment portfolios

Opto Investments (“Opto”), the technology-enabled solution expanding private markets access for independent investment advisors, announced today a strategic partnership with Mercer Advisors, a national Registered Investment Adviser (RIA) with over $60 billion in client assets. Opto will equip the Mercer Advisors client-facing team with a modern, tech-driven solution to bring private markets investments into client portfolios at scale and in a cost-efficient manner.

Mercer Advisors selected Opto as its private markets partner based on shared values of transparency, trust and alignment of interests. By partnering with Opto, Mercer Advisors, which provides wealth management services for mass affluent to ultra-high-net-worth (UHNW) families and a spectrum of institutional clients, will further enhance its comprehensive offering to clients.

“Mercer Advisors worked thoughtfully to select the right partner for our new private markets platform, and we found that with Opto,” said Daniel Gourvitch, President at Mercer Advisors. “This collaboration reflects our continued commitment to deliver institutional-grade investing to individual families as part of our family office offering.”

For decades, Mercer Advisors has been sourcing high-quality private markets investments to help increase diversification and improve outcomes for UHNW and HNW families. Opto’s user-friendly platform will simplify workflows and operations, saving time and creating better client experiences, helping Mercer Advisors deliver curated and customized investment opportunities across infrastructure, private credit, private equity, real estate and venture capital. Mercer Advisors will launch a customized set of multi-strategy funds for its Qualified Purchaser (QP) clients, and the firm intends to launch several custom funds each year using Opto’s proprietary platform.

“Accessing high-quality private investments has historically been expensive and unnecessarily cumbersome,” said Donald Calcagni, MBA, MST, CFP®, AIF®, Chief Investment Officer at Mercer Advisors. “Mercer Advisors’ institutional approach to investing in private markets and the team’s broad network of fund managers, when combined with Opto’s technology, is truly a differentiator in the market. Partnering with Opto positions us to incorporate carefully designed, risk-controlled allocations to private markets in client portfolios and to do so in a streamlined, cost-efficient way.”

“The private markets model is broken, and we’re thrilled to partner with Mercer Advisors to fix the space and create a more efficient and client-friendly paradigm as we grow together,” said Jake Miller, Co-Founder and Chief Solutions Officer at Opto. “There are no misaligned incentives in our partnership. We believe in the value of fiduciary advice, and that advisors deserve better, simpler and more scalable options for accessing private markets.”

Mercer Advisors and Opto are fully committed to a long-term partnership in which both parties are invested in each other’s success.

Gourvitch added, “As we’ve worked more closely with Jake, Ryan VanGorder and the entire Opto team, we have been impressed and inspired by the depth of their commitment to a fiduciary approach to private markets. Ultimately, our most important obligation is to always act in the best interest of clients — and it’s important to work with partners who share that belief.”

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