Ecommerce

Oro, Inc., Unveils Live B2B Video Podcast Series

"B2B Commerce UnCut" offers unvarnished community-driven insights into today's top eCommerce trends
ecommerce

Digital commerce pioneer Oro Inc., the industry leader behind OroCommerce, the No. 1 open-source B2B eCommerce platform, today announced the launch of B2B Commerce UnCut, a game-changing live video podcast offering a unique window into the world of B2B digital commerce. Featuring interactive, community-driven content plus unvarnished insights from industry experts and Oro customers and partners, the live show and syndicated podcast promise to become must-see content for both industry newcomers and established eCommerce leaders.

Each episode of B2B Commerce UnCut will be livestreamed on Zoom, with no editing and no second takes, to give a fresh and uncensored perspective on today’s top eCommerce trends. Oro will convene a panel of in-house experts, industry partners, customers, and guest analysts to discuss topics and industry happenings voted on by the audience in realtime, giving each episode a raw and unpredictable energy.

Viewers will also be invited to contribute questions and join the discussion, making the show an interactive hub for the eCommerce community. Oro is a proud supporter of opensource software, and already runs a vibrant online forum for developers and eCommerce stakeholders, so the new show will give Oro’s partners and customers a new space in which to share knowledge and forge human connections.

A few days after each live-streaming event, a new 30-minute episode will be published online and syndicated for repeat viewing or access via top podcast distribution services and apps including Apple Podcasts, SoundCloud, Spotify, and Stitcher. With a new episode dropping every 6 weeks, the B2B Commerce UnCut archives will quickly become a repository of best practices, brutally honest advice, and actionable business insights for today’s B2B eCommerce community.

B2B Commerce UnCut lifts the lid on the most important topics in the world of B2B eCommerce, as chosen by our viewers,” said Yoav Kutner, Oro CEO. “There’s no BS and no PR-speak — just an unflinchingly honest look at what’s important for manufacturers, wholesalers, distributors, and anybody else selling in the B2B space. If you’re tired of overhyped trends and generic B2C advice, tune in and check out what really matters in B2B commerce today.”

The first episode of B2B Commerce UnCut, titled “Distinguishing signal from noise: B2B eCommerce trends for 2022 that matter,” will be streamed live on Feb. 22, 2022 at 11am EST. Join moderator Motti Danino as he welcomes Magento cofounder and Oro CEO Yoav Kutner and guest speaker Forrester Senior Digital Commerce Analyst Joe Cicman to discuss the Oro 2022 trends survey and dig into which trends are real, and which are just overhyped buzzwords.

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