PLAYSTUDIOS’ loyalty marketing program, playAWARDS, has added City Winery to its growing portfolio of loyalty rewards providers. The new partnership with this innovative live music, dining, and wine brand allows players of free-to-play PLAYSTUDIOS games – myVEGAS Bingo, myVEGAS Slots, my KONAMI Slots, POP! Slots, and myVEGAS Blackjack – to exchange loyalty points they accumulate in-game for real-world rewards. PLAYSTUDIOS recently entered into a merger agreement with Acies Acquisition Corp. (Nasdaq: ACAC, ACACU, ACACW) (“Acies”) which, upon closing, will result in the Company becoming a Nasdaq listed company under the ticker symbol “MYPS.”
Since 2008, City Winery has specialized in creating one-of-a-kind experiences for wine and music lovers, with live entertainment, winery tours, and an expansive online wine shop. City Winery currently operates eight locations in New York State, Atlanta, Chicago, Nashville, Boston, Washington D.C., and Philadelphia. playAWARDS members can redeem their loyalty points for a catalog of City Winery rewards, including wine discounts, a one-month wine membership, a wine decanter for their collection, and even a complimentary interactive wine tasting experience with one of City Winery’s expert winemakers.
“We are thrilled to welcome City Winery to the playAWARDS family and to share with our community all the things they have to offer, from winemaking, to live music, to unforgettable tasting experiences,” says PLAYSTUDIOS’ Head of playAWARDS Rob Oseland. “Bringing players together to make memories is what playAWARDS is all about.”
“We are always looking for new ways to engage with and delight a broader audience,” adds City Winery Founder and Chief Executive Officer Michael Dorf. “This new partnership with playAWARDS was a natural choice for us, as it will allow millions of PLAYSTUDIOS players around the world to enjoy our wines at home.”
Players will find City Winery rewards by tapping the “Rewards” button within any of PLAYSTUDIOS’ games. Additional in-person rewards will be added to the playAWARDS catalog in the coming months as City Winery venues nationwide safely re-open in accordance with state-mandated guidelines. Virtual and in-person concerts will be announced in the coming months.
City Winery joins the playAWARDS portfolio of over 275 celebrated brands offering unique experiences and rewards across the globe, including MGM Resorts International, Wolfgang Puck, Royal Caribbean International, and Maverick Helicopters, among dozens of others.
PLAYSTUDIOS games are available to download free on iOS, Android, Kindle, and Facebook.
Business Combination Transaction
On February 1, 2021, PLAYSTUDIOS, Inc. (“PLAYSTUDIOS”) entered into a proposed business combination (the “Business Combination”) with Acies Acquisition Corp. (Nasdaq: ACAC, ACACU, ACACW) (“Acies”). On May 26, Acies announced that it has scheduled an extraordinary general meeting of its shareholders for June 17, 2021 (the “Special Meeting”) to approve the combination with PLAYSTUDIOS. The Business Combination, if approved by Acies’ shareholders, is expected to close as soon as practicable following shareholder approval. The closing of the transaction will result in the Company becoming a Nasdaq listed company under the ticker symbol “MYPS.”