Idea Peddler has been named the agency of record for Pluckers, the iconic Texas-based wing chain. In this role, Idea Peddler serves as an extension of the Pluckers team in sharing the brand’s legacy as one of the Lone Star State’s iconic dining and drinking institutions. The meeting of the Austin-built, Austin-based minds brings a fresh perspective to one of Texas’s best known brands. Together they will share the rich story of the world-famous wing establishment and its founders’ commitment to the community.
“As a born and bred Austinite, Pluckers has been a constant. Whether that was celebrating after finals while I was at the University of Texas or having a team-building lunch with our office now, Pluckers has always been there,” says Idea Peddler Founder Cimin Ahmadi-Cohen. “Excitement doesn’t begin to describe how thrilled we are to be tasked with sharing their story and to grow even more generations of loyal customers like me.”
An upstart in the marketing world, Idea Peddler continues their meteoric growth by expanding their public relations department. Public relations, a newer offering by the agency known for their advertising expertise, joins the slate of services that also includes social media and branding. Pluckers joins clients such as the Town of Taos, the acclaimed New Mexico destination that is consistently named a must-visit location by national and international outlets.