Display & Programmatic Advertising

Power Digital Marketing Announces New Chief Financial Officer

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With extensive experience impacting the performance of multinational corporations, he brings dynamic financial and business development skills to Power Digital

Power Digital Marketing, an award-winning, full-service performance marketing agency that helps brands expand their online presence and scale revenue, today announces the hiring of Milton Goss as Chief Financial Officer. Goss is a seasoned financial and business development leader bringing over two decades of experience in finance, team development and product management to Power Digital. In the past, he worked for ProSites, a digital marketing services firm serving community-based professionals as CFO martech news.

Milton Goss, CFO of Power Digital said that “What excites me about coming to Power Digital is the evolution and tremendous growth of digital services and how that’s changing the method we interact with each other and businesses we work with. What makes me most excited to join this team is that not only is Power Digital at the forefront of technology and unique services but you can feel the energy of the team when you step through the door. My main goal is to assist in the growth of the  company’s aspirations and build a finance department that will partner with the staff to tear down the roadblocks to success.”

Goss brings invaluable expertise in leading both domestic and international teams through several add-on acquisitions, reporting transitions, and business systems upgrades. His strengths involve financial planning and modeling, business development and strategy execution. His experience involves the capability to lead a finance team situated in multiple geographic locations and a vast knowledge base in business development because of direct experience in all aspects of bringing products to market, working in development of products and marketing. Goss earned his bachelor’s of science and engineering in Chemical Engineering from the University of Michigan and an MBA with Honors in Finance & Marketing from Boston University.

CEO of Power Digital, Grayson Lafrenz said that “The Power Digital team is ecstatic to add such a pivotal team member as we continue our company’s expansion. Strengths of Milton in fast-paced growth environments and the impressive background leading the industry’s top organizations will drive our ambitious plan for 2020 even further. He will take our finance and accounting departments to new heights, and we cannot wait to see how his vision advances the development of our company.”

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