Amazon Advertising Strategies in a Shifting

Are you scrambling to protect your profit margins on Amazon? Most brands and retailers are. These past several weeks have put many deep-rooted strategies to some big tests. With so much change in such a short span of time, it can be difficult to know what to do next.

The good news is that Amazon is still a land of opportunity. You just need to know where to look and what to adjust.

To help sellers navigate the current climate, the marketplace experts at ChannelAdvisor have put together a new playbook: Amazon Advertising Strategies for a Shifting Landscape. In it, you’ll find nearly a dozen practical tools and proven tactics you can use to survive and thrive in the months ahead.

Download your complimentary copy to learn:

  • How pandemic-era buying is impacting products across categories
  • Which strategies will give you a competitive advantage right now
  • Why you should not cancel campaigns — and what to do instead

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