Digital transformation in B2B markets is accelerating more rapidly than ever in the wake of the COVID-19 pandemic. Digital now accounts for 49% of B2B purchases. Worldwide, the B2B ecommerce market is forecast to pass the $20 trillion mark by 2027.

In this guide from Gorilla Group, a Wunderman Thompson Company and Sitecore, we discuss how brands need to evolve to succeed in an era of digital commerce.

Download the guide to learn:

  • Why performance matters
  • How B2C buyer expectations carry over into B2B digital commerce
  • How buyers expectations present vendors with some clear challenges around performance

Learn more about Gorilla Group's partnership with Sitecore,and how we help businesses overcome the challenges presented by digital growth.

Don't let your competitors leave you behind. Download “Driving performance in B2B Commerce”.

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