Optimization, Personalization & Testing

USD 1.93 bn growth in Software Testing Services Market in ANZ

performance optimization

The software testing services market in ANZ will be driven by factors such as the need for cost reduction and faster time-to-market. The market share is expected to grow by USD 1.93 bn from 2020 to 2025, registering a CAGR of over 16.55%, according to Technavio. The market is segmented by product (application testing and product testing), end-user (BFSI, telecom and media, manufacturing, retail, and other end-users), and geography (Australia and New Zealand).

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The software testing services market in ANZ covers the following areas:

Software Testing Services Market In ANZ Sizing
Software Testing Services Market In ANZ Forecast
Software Testing Services Market In ANZ Analysis

Drivers and Challenges

The need for cost reduction and faster time-to-market is one of the key factors driving the software testing services market growth in ANZ. Companies are focusing on R&D to develop high-quality products and software. Vendors that have invested heavily in testing tools are struggling due to the lack of trained in-house resources to implement these tools. The existing, proven testing methodologies in the market ensure that the minimum quality standards are met by software testing vendors. Software testing service vendors help organizations improve their overall efficiency by enabling them to concentrate on their core competencies and gain a competitive edge in the market. The time saved by transferring software testing functions to providers enables an organization to reduce the overall time-to-market, which is shortening the revenue realization cycle. This is anticipated to drive the software testing services market in ANZ during the forecast period.

The availability of open-source and free testing tools will challenge the software testing services market growth in ANZ. Testers worldwide actively use open-source testing tools, which offer benefits such as free use and free support, prevent vendor lock-in, and are built on open standards. Open-source tools are available in the market, including Selenium, Appium, Cucumber, and Katalon Studio, can perform tests on different software development methodologies. For instance, Selenium supports multiple system environments, including Windows, Mac, and Linux, as well as browsers, such as Chrome, Firefox, IE, and Headless. For instance, open-source testing tools can perform different types of software testing, such as functional and non-functional testing. Hence, such factors are expected to hamper the growth of the market in focus during the forecast period.

Some Companies Mentioned with their Offerings

  • Accenture Plc – The company mainly provides consulting and processing services.
  • Atos SE – The company offers hi-tech transactional services, unified communications, cloud, big data, and cybersecurity services.
  • Capgemini SE – The company is an information technology consulting company specializing in technology and engineering professional services.
  • Cognizant Technology Solutions Corp. – The company provides business consulting, information technology, and outsourcing services.
  • DXC Technology Co. – The company offers IT services across the Enterprise Technology Stack to drive business impact.

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