Search & Social Advertising

USD 23.03 Bn Growth Opportunity in IPIN

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The indoor positioning and indoor navigation (IPIN) market is estimated to grow by USD 23.03 billion from 2021 to 2025, growing at a CAGR of  33.21% as per the latest market report by Technavio.

Market Dynamics

Factors such as rapid adoption of beacon technology, growth of the geo-marketing business, and the low-cost BLE beacon technology will drive the growth of the Indoor Positioning And Indoor Navigation (IPIN) Market during 2021-2025. However, inaccuracy in search and advertising results might hamper the market growth.

Company Profiles

Some of the companies covered in this report are bluepath AG, GiPStech Srl, IndoorAtlas Ltd., MazeMap AS, Navigine Corp., Nextome Srl, Pinmicro K K, Pointr Ltd., Sensewhere Ltd., and Spreo, etc.

Competitive Analysis

The competitive scenario provided in the indoor positioning and indoor navigation (IPIN) market report analyzes, evaluates, and positions companies based on various performance indicators. Some of the factors considered for this analysis include the financial performance of companies over the past few years, growth strategies, product innovations, new product launches, investments, growth in market share, etc.

Market Segmentation

  • By Application, the market is classified into segments – Retail, Aviation, Healthcare, Manufacturing and Logistics, and government  & public sector. The indoor positioning and indoor navigation market share growth by the retail segment will be significant during the forecast period.
  • By Geography, the market is classified as North AmericaEurope, APAC, South America, and MEA. North America will have the largest share of the market.

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