Verb Technology Company, Inc. (Nasdaq: VERB) (“VERB” or the “Company”), the leader in interactive video-based sales-enablement applications, including shoppable livestream video, announces today that MARKET.live, VERB’s 24/7 social shopping and livestream commerce platform, has partnered with the United Inventors Association (UIA) in celebration of National Women Inventors Month, to produce a series of original shoppable programming featuring women inventors and their products.
InventHer Live will debut on February 2nd at 7 pm Eastern and run each Thursday through February.
“The UIA is dedicated to providing educational resources to, and creating opportunities for the independent inventing community, so this is a natural partnership for us,” said Carmine Denisco of the United Inventors Association. “Not only is it a chance for our inventors to show off and sell their products, but it’s also an opportunity for those interested in inventing to learn about what goes on behind the scenes and ask questions.”
The show will be hosted by Marcy McKenna, award-winning inventor and founder of the Women’s Inventor Club and feature creators in the categories of Fashion and Accessories, Beauty, Food and Beverage and Home Solutions, including celebrated inventors like Judy Edwards of Squatty Potty Fame.
“Our goal for InventHer Live is to showcase, not just the amazing products these women have invented, but also their journeys,” said McKenna. “Often times, the path for success for women is very different and those stories can be inspirational to others.”
“We couldn’t be more excited to partner with the UIA to present shoppable livestream programming about women inventors who can tell their stories and make genuine connections with our audience in real time,” states Rory J. Cutaia, CEO of Verb Technologies, creator of MARKET.live. “The Invent/Her Live series will shine a well-deserved light on the growing community of female innovators in America in the hope to inspire the next generation of creative women. The shoppable livestream shows will feature one-on-one interviews designed to pull back the curtain on the inventive processes.”
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