Marketing Analytics, Performance & Attribution

Virtual Reality Market to grow at a CAGR of 55.34% by 2025

marketing analytics

The “Virtual Reality Market – Competitive Analysis, Trends, Challenges, Drivers and Five Force Analysis” report has been added to Technavio’s offering. The virtual reality market is expected to grow by USD 75.57 billion from 2020 to 2025, progressing at a CAGR of 55.34%

Market Dynamics
The market is driven by factors such as the penetration of HMDS in the gaming and entertainment sector, rising demand for virtual training across industries, and rising investments in advanced hardware offerings. However, the requirement of high speed and computation power is hindering market growth.

Company Profiles
The virtual reality market report includes information on the product launches, sustainability, and prospects of leading vendors including Alphabet Inc., Facebook Inc., Firsthand Technology Inc., HTC Corp., Magic Leap Inc., Microsoft Corp., NVIDIA Corp., Unity Technologies Inc., Wevr, and WorldViz Inc.

Some Companies Mentioned with offerings

  • Alphabet Inc. – The company offers products such as Earth VR and Cardboard VR.
  • Facebook Inc – The company offers products such as Quest 2 under the brand Oculus.
  • Firsthand Technology Inc. – The company offers VR for health and wellness such as Cool and Glow.

Competitive Analysis
The report includes the competitive analysis, a proprietary tool to analyze and evaluate the position of companies based on their industry position score and market performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.

Market Segmentation

  • By End-user, the market is classified into segments Enterprise and Consumer. The virtual reality market share growth by the enterprise segment has been significant.
  • By Geography, the market is classified as North America, APAC, Europe, MEA, and South America. APAC will have the largest share of the market.

Check Out The New Martech Cube Podcast. For more such updates, follow us on Google News Martech News

Previous ArticleNext Article