We Insure, the leading Florida-based insurance group, has implemented Adwerx’s Enterprise Platform to scale digital advertising across the organization. Adwerx is the gold standard in automated digital advertising for real estate, and this is the first time Adwerx has introduced their advertising platform to the insurance industry. Founded in 2010, We Insure is licensed to offer property, vehicle, business, and life insurance services across Florida and parts of Georgia. We Insure works with multiple carriers, providing the best rates for their customers.
We Insure CEO Philip Visali said “We Insure has always been dedicated to providing an unparalleled customer experience. Working with Adwerx allows us to maintain our focus on the client and contributes to the success of our agents, securing their personal brand in a digital world.”
We Insure has leveraged Adwerx’s state of the art marketing automation technology to scale digital marketing best practices across locations. All agents and franchisees have digital ad campaigns that launch automatically and are visible on 96 percent of the web, Facebook, and mobile apps. They also receive access to a pre-made inventory of compliant, personalized ads through a branded, self-service portal that they can run individually, complementing their automated campaigns. Agents can also target qualified borrowers directly with personalized commercials on streaming TV services, giving unprecedented access to TV as a marketing channel with custom targeting at an affordable price point.
The Adwerx Enterprise Platform is the only automated digital advertising solution designed specifically for leading insurance providers, brokerages, and agencies to deploy personalized, compliant, online ads for agents and branches. By automating digital marketing at scale, We Insure is building personal and corporate brand awareness online and driving increases in agent productivity. This provides a strategic advantage for their agents, who are able to integrate with their CRM to customize their marketing efforts for segmented audiences. Traditionally, this level of advertising has been inhibited by the time and expertise required to abide by compliance requirements, and has not been seen at this scale in the insurance industry.
Adwerx CEO Jed Carlson said “We are thrilled to move into the insurance market with We Insure. Just as we did in real estate, we will be taking the time to engage with people at all levels of the organization to gain insight into their needs and embed our services into their existing processes. We strive to be as frictionless as possible.”
Both companies are focused on simple, affordable solutions for their customers and have seen unprecedented growth over the past few years, scaling both in reach and in size. Since 2010, We Insure has grown to 152 partners and 95 franchises, ranking #287 on 2019’s Entrepreneur 360™. In their first six years in business, Adwerx has scaled to serve more than 200,000 customers and has over 100 employees, making Inc. 5000’s list of fastest-growing private companies for three consecutive years.