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Your Guide to E-Commerce Essentials (and a Little Fun) to Launch 2021

ChannelAdvisor curates a fun E-Commerce Essentials Calendar Guide consisting of quick tips to sail through
digital marketing

We’re through the holiday season and breathing a collective sigh of relief. Looking forward to this brand new year, a feeling of optimism has again begun to emerge.

Here at ChannelAdvisor, we’re committed to helping our clients capture opportunities and grow to their greatest potential. That dedication is stronger than ever as we begin 2021. To help you stay organised and prepared for the months ahead, we’ve created a calendar featuring tips, insights, ideas and events at a glance from January through June.

Here’s a quick preview of what it includes.

Daily Inspiration

Sometimes a brief encouraging, thought-provoking or positive suggestion can ignite — or rekindle — your enthusiasm to tackle the day. We’ve added nuggets of information on digital marketing, fulfilment, and general and multichannel e-commerce strategies, among other pointers, to help boost your perspective for what lies ahead.

E-commerce sellers have to keep up with an ever-increasing, ever-evolving list of technological advances, shopping trends and channel options, from selling on Amazon to growing a brand presence online and reaching the modern consumer and more. Altogether, we hope several of these tips help you dream big and take small actions leading greater success — and continue to grow your business throughout 2021.

In addition, enjoy the many success stories sprinkled throughout the calendar — they’re one of our favorite things to read, too.

Seasonal Stuff

In e-commerce, we’re all too aware of the effects of changing seasons and annually observed celebrations on our sales But it doesn’t hurt to get a little occasional reminder to prepare for what’s coming. That’s why we’ve added notes and ideas for what you can do during busy days to start building campaigns as fall and winter approach.

And from New Year’s Day to the end of the financial year and everything in between, we’ve included public, religious and recreational holidays celebrated in various countries all over the APAC region, as well as festive ideas for how you can engage your buyers and community via social and more.

Industry Events

Although 2020 changed the concept and format of in-person gatherings, the e-commerce industry rose to the challenge and was quick to pivot to virtual and digital offerings. Looking forward to 2021, several virtual networking and informational conferences have been scheduled and will likely have improved even more from last year. We’ve included a few of the big ones so you can start planning to join now.

So, what are you waiting for? Download your copy today.

 

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    ABOUT THE AUTHOR

    ChannelAdvisor
    ChannelAdvisor (NYSE: ECOM) is a leading e-commerce cloud platform whose mission is to connect and optimize the world’s commerce. For nearly two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers around the world, optimizing their operations for peak performance and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their sales and optimize fulfillment on channels such as Amazon, eBay, Google, Facebook, Walmart and hundreds more.

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