MarTech Cube’s Website:
You may access and browse this website without revealing any of your personal information. However, while downloading any of our material which have been developed by our internal experts OR while subscribing to our newsletters OR while filling in a contact request form, we may collect your personal information such as your name, phone number or e-mail id that may be necessary to help us provide better customer service and we maintain the highest levels of confidentiality pertaining to your information.
This portion of the policy applies to the Website. It does not apply to any website of any third party, even if the third-party website links to (or is linked from) the website. By accessing, using, and/or submitting information through the Website, you consent to the practices described in this policy with regard to the information collected thereby as described herein. If you do not agree with this policy, you must delete all cookies from your browser cache after visiting the website and refrain from visiting or using the website.
To browse the Website only, you are not required to provide any personal information. However, we may gather non-personally-identifiable information. Like most commercial websites, we utilize “cookies” and other technologies to collect non-personally-identifiable information on visitors to the Website. Cookies allow web servers to recognize the computer used to access a website. Cookies store information accessed through your browser to streamline activities on related web sites, and make the online experience easier and more personalized. Information gathered through cookies and web-server log files may include information such as the date and time of visits, the pages viewed, IP addresses, links to/from any page, and time spent at a site.
Information collected from Website submissions will be used for MarTech Cube’s internal business purposes, including its investigations, sales, and marketing. We may use IP addresses for purposes such as calculating usage levels, diagnosing server problems and administering the Services. We may also derive your approximate location from your IP address. The website may include options for visitors to submit information to MarTech Cube, for example, while requesting information about a product/service, downloading an article, etc. Such forms may provide the option of submitting personal information, such as your name, job title, company, email address, or phone number. In addition, when submitting information on a Website, your submission will be associated with the IP address you are then using, which is automatically assigned to your computer by your Internet Service Provider. If you are using one of the market leading browsers and are uncomfortable accepting cookies from our website, you may erase and/or disable the acceptance of cookies in your browsers administrative tools. Disabling your browser in this manner may result in a compromised experience of www.martechcube.com or other websites you regularly visit.
MarTech Cube takes measures to maintain the security of its website visitor information, does not license or sell such information to anyone, and will only share such information with a third party who has agreed to keep such information confidential and maintain the security thereof, and only for the purposes of facilitating one of the uses described herein on behalf of MarTech Cube.
How does MarTech Cube collect & use Customer Information
Visitors to our Site may choose to submit their name, email address and/or other information so that they can learn more about our services, register to take part in a MarTech Cube sponsored event, or participate in a survey among other things.
Customer Information may be used for MarTech Cube’s legitimate business interests in connection with your use of the Services, including to respond to user inquiries and fulfill user requests, complete transactions, provide customer service, send administrative information, and to personalize user experience with the Services. We may use Customer Information to better understand our users in general and to improve the content and functionality of the Services. We may use Customer Information to contact you in the future to tell you about services, promotions, opportunities, and other general information about MarTech Cube we believe will be of interest to you. We may use Customer Information to investigate and prosecute potential breaches of MarTech Cube security or license agreements.
Please know that MarTech Cube does not sell, distribute, or give your personal information to any third party without your knowledge and consent except to provide products or services in which you have expressly displayed an interest, when you have given MarTech Cube your permission, or under the following circumstances:
1. When working with contracted outsourcing partners who work on behalf of MarTech Cube. These partners are subject to strict confidentiality agreements.
2. Additionally, these companies are not extended any independent right to share this information with their partners.
3. If we should have to respond to legal action, subpoenas, court orders or legal process, or to establish or exercise our legal rights or defend against legal claims.
4. We believe that there is a necessity to share information in order to investigate, defend or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or as otherwise required by law.
MarTech Cube takes data security seriously and provides access permission to systems that contains such data only on a need to know basis. MarTech Cube may occasionally partner with other third party companies in web-based promotions. However, MarTech Cube shall not be liable for any personal information submitted to external vendors or to any website linked to this site. MarTech Cube also recommends that any website visitor, accessing the www.martechcube.com website as an employee of a company, abide by the privacy practices and security guidelines of the corporations they represent. MarTech Cube’s website team recognizes that the receipt, transmission, distribution, or propagation of unwanted emails (Spam) as a major concern. We will abide by all anti-Spam legal regulations when emailing any and all information out from MarTech Cube. If you would like MarTech Cube to delete/edit/remove personal information collected about you, please send an email to email@example.com with ‘REMOVE’ mentioned in the subject line.
How does MarTech Cube collect business information for its Products & Services
“Business Contact Information” means any of the following information as used in connection with an individual’s business or profession: Name, Title, Company Name, Business Email Address, Business phone number, Work address, Public professional profile address, and/or supplementary information such as business role and responsibility designations.
Using proprietary technology, MarTech Cube builds profiles of business people and companies, which we call “Contacts” from different sources including Corporate Websites, Annual Reports, Social Networks, Tradeshows, Conferences, User Groups, Publications, Associations, News Releases, Technical Papers, List Directories, Communities, Blogs, Press Releases, Company Reports, Trade Magazines, Journals, Newsletters, Professional and Social Networking Sites and Search Engines, Third-Party Data Platforms etc.
Once we have collected business Information about a person or company, we combine multiple mentions of the same person or company into a CONTACTS. The resulting master of Contacts is then made available to our customers and strategic partners.
MarTech Cube Products and Services
MarTech Cube collects information regarding companies and their employees, including Business Contact Information on company executives, decision makers, and other employees. The information collected is like that which is typically included on online professional profile, a business card, or business email signature etc. including: name, company name, job title, business email address, business phone number, business address, and corporate website URL. MarTech Cube gathers, verifies, and organizes this data for purposes of licensing such information to MarTech Cube clients and strategic partners for sales and marketing purposes.
MarTech Cube obtains data for its database from first-hand research, including telephone interviews and publicly available resources, third-party licensors, and crowd-sourcing etc.; All the business contact information that MarTech Cube obtains through any of the foregoing means is verified by MarTech Cube’s technologies and in-house research team, and information that is found to be inaccurate or irrelevant to the purposes of the Services is removed and deleted. MarTech Cube endeavors to publish highly accurate business contact information on influencers and decision makers and other agents and employees of the companies it profiles.
The General Data Protection Regulation GDPR For EU Residents
MarTech Cube complies with the recent GDPR regulation by processing data along the GDPR norms. Under GDPR there are six grounds to process personal data, these are equally valid. There are two of these which are relevant to our business (direct B2B marketing) they are: consent or legitimate interest. As Recital 47 of the GDPR states that “The processing of personal data for direct marketing purposes may be regarded as carried out for a legitimate interest.” Using legitimate interest as the basis for B2B marketing involves ensuring key conditions are met:
“The processing must relate to the legitimate interests of your business or a specified third party, providing that the interests or fundamental rights of the data subject do not override the business’ legitimate interest.”
“The processing must be necessary to achieve the legitimate interests of the organization.”
Along with the above compliance, MarTech Cube DOES NOT share personal data with customers / partners, RECORDS all data processing activities, DON’T SOURCE any sensitive information such as religion, political inclinations, gender, age etc., has an EXPLICIT OPT-IN, OPT-OUT process.
As a ‘data processor’, MarTech Cube follows the following data privacy requirements honoring the GDPR law (Article 13 and 14). MarTech Cube provides notice to all data subjects as required by GDPR Article 13 or 14, as appropriate, and honors the rights of data subjects provided in Articles 12-23, including the right to be forgotten.
MarTech Cube informs individuals about the collection and use of their personal data, retention periods for the data, and who it will be shared with. This is a key transparency requirement under the GDPR, provides privacy information to individuals at the time of collecting their personal data. When MarTech Cube obtains personal data from other sources, we provide individuals with privacy information within a reasonable period of obtaining the data and no later than a month. If any EU resident information is sourced in MarTech Cube database then MarTech Cube will provide such individual with a notice detailing the information MarTech Cube has on such person, the purpose for which it will be used, and informing such person of their rights with respect to such information, including the right to know what information MarTech Cube possesses on them, to correct such information, or to opt out of data collection entirely. Such persons may opt out of the MarTech Cube database by emailing firstname.lastname@example.org
Information we provide to people is concise, transparent, intelligible, easily accessible, and in clear and plain language. We conduct regular review, and where necessary, update our privacy information. If there are any new uses of an individual’s personal data, we make sure to bring it to their attention before we start processing.
CCPA(California Consumer Privacy Act)
Through our site and partners, we receive data that you actively submit, as well as data that we track when you request information, or otherwise actively send us data. We usually collect data such as your name, email address, business address, telephone number, and other information related to the business you represent.
Martech Cube adheres to the rights of data subjects set out by CCPA. Residents of California upon verification have the right to
- The right to know which personal information is being collected
- The right to know if personal data is being sold or shared, and to whom
- The right to object to the sale of personal data
- The right to access one’s own personal information
- The right to equal service and price, even for consumers who exercise their privacy rights
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
- Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
- Debug products to identify and repair errors that impair existing intended functionality.
- Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
- Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
- Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement if you previously provided informed consent.
- Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
- Comply with a legal obligation.
- Make other internal and lawful uses of that information that are compatible with the context in which you provided it
Disclosures of Public Profiles
We may make any Business Information that our users contribute for inclusion in our Directory, that we collect from public web sources or that we license from third parties available to users of the Site, to our strategic partners and to our customers.
Disclosures to Service Providers
MarTech Cube may from time to time disclose Business Information or other collected information to service providers, solely for providing functions related to our operation of the Site and for no other purpose. For example:
MarTech Cube uses software hosted by a service provider to provide us with information regarding our visitors’ activities on our Site. When you visit our Site, that service provider may set cookies on our behalf and may receive information about your browsing activity on our Site.
Disclosures for Legal Reasons
We may disclose collected information, including Business Information, to a third party if we believe in good faith that such disclosure is necessary or desirable: (i) to comply with lawful requests, subpoenas, search warrants or orders by public authorities, including to meet national security or law enforcement requirements, (ii) to address a violation of the law, (iii) to protect the rights, property or safety of MarTech Cube, its users or the public, or (iv) to allow MarTech Cube to exercise its legal rights or respond to a legal claim.
Disclosures to a Buyer of the Company
If our company or substantially all of our assets are acquired, or in the event of a merger or bankruptcy, information about you and/or information you provide to MarTech Cube may be among the transferred assets. You will be notified via email and/or a prominent notice on our Site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
If you register for a MarTech Cube event with a third-party speaker, your information will generally be shared with the speaker.