Data Management

Creative Quality
Business/Customer Intelligence & Data Science

Creative Quality Metrics Reveal Potential to Double YouTube ROI

– Creative execution is a significant driver of sales– Three golden advertising rules to improve YouTube creative effectiveness– More than double video ad … 0
NIQ Releases
Business/Customer Intelligence & Data Science

NIQ Releases 2023 Environment, Social and Governance Progress Report

NielsenIQ (NIQ), the world’s leading consumer intelligence company, has released its second Environmental, Social and Governance (ESG) Progress Report detailing the Company’s ESG … 0
Dialpad
Business/Customer Intelligence & Data Science

Dialpad Brings Business-Specific AI Models to Sales Conversations

Dialpad, Inc. – the industry-leading Ai-Powered Customer Intelligence Platform – today announced the general product release of its latest version of Ai … 0
ServiceNow
iPaaS, Cloud/Data Integration & Tag Management

ServiceNow announced the acquisition of Raytion

ServiceNow (NYSE: NOW), the AI platform for business transformation, today announced it has acquired Raytion to enhance GenAI-powered search and knowledge … 0
Tealium
Customer Data Platform

Tealium for Healthcare Builds Digital Trust with Patients and Physicians

Tealium, the largest independent and most trusted customer data platform (CDP), has released Tealium for Healthcare, a new solution that empowers … 0
Gigasheet
Marketing Analytics, Performance & Attribution

Gigasheet for Databricks Simplifies Data Access for Business Users

Gigasheet announced its latest enterprise solution for organizations leveraging Databricks, enabling business users to perform data exploration and analysis with … 0
Audience
Marketing Analytics, Performance & Attribution

Audience Town Launches Analytics for Home Builders to Track Ad Sales

Audience Town, the marketing analytics platform for real estate, announced the launch of a new paid search analytics functionality. For … 0
Ketch
Audience/Marketing Data & Data Enhancement

Ketch Unveils No-Code Rights Automation

Ketch, a Data Permissioning Platform for privacy operations and data mobilization, today announced the general availability launch of its No-Code Rights … 0
Blueshift
Customer Data Platform

Blueshift Unveils New Solutions for First-Party Data Activation

Blueshift, the leading platform for intelligent cross-channel engagement, today announced the launch of several capabilities for intelligent activation of first-party … 0