Marketing Analytics, Performance & Attribution

Tracer
Marketing Analytics, Performance & Attribution

Tracer Annoounced New Enterprise Partnerships and a New Appointment

Tracer, the leading enterprise data platform for marketing analytics, announced the appointment of Sarah Martinez as the company’s inaugural Chief Commercial … 0
Underscore
Marketing Analytics, Performance & Attribution

Underscore Marketing Unveils PINNACLE Planning Suite

Underscore Marketing is setting a new gold standard in the pharmaceutical and life sciences sectors with the launch of our … 0
Alembic
Marketing Analytics, Performance & Attribution

Alembic appoints Gregory Kennedy as VP Marketing

Alembic, the leading AI-powered marketing analytics platform for enterprises, today announced the appointment of Gregory Kennedy as vice president of … 0
Anyword
Marketing Analytics, Performance & Attribution

Anyword Announces Gen-AI Performance Platform

Anyword, the leader in performance-driven AI solutions for marketers, announced the launch of Gen-AI Performance Platform, the first model-agnostic, cross-platform … 0
Versium
Marketing Analytics, Performance & Attribution

Versium Announces REACH APIs Now Available in AWS Marketplace

Suite of data enrichment and cleansing tools can now be purchased directly through AWS Marketplace in a flexible, pay-as-you-go model0
Marketeam.ai
Marketing Analytics, Performance & Attribution

Marketeam.ai Launched Maya, the AI Brand Analyst Agent

Marketeam.ai, the pioneer behind the world’s first proprietary LLM developed specifically for the marketing domain, is thrilled to announce the … 0
Alembic
Marketing Analytics, Performance & Attribution

Alembic Expands C-suite Leadership with Abby Kearns as CTO

Alembic, the leading AI-powered marketing analytics platform for enterprises, announced the appointment of Abby Kearns as Chief Technology Officer (CTO). … 0
Advisors
Marketing Analytics, Performance & Attribution

Haus secures additional financing from 01 Advisors; new product unveiled

Marketing measurement is an age-old problem: How does a brand know what’s working?, Haus is announcing $20M in additional financing led by 01 … 0
C5i
Marketing Analytics, Performance & Attribution

C5i Announces Acquisition of Analytic Edge

AI & Analytics company, C5i, has fully acquired Analytic Edge, a premier provider of AI-based Marketing Analytics solutions. Founded in 2015, Analytic … 0
Gigasheet
Marketing Analytics, Performance & Attribution

Gigasheet for Databricks Simplifies Data Access for Business Users

Gigasheet announced its latest enterprise solution for organizations leveraging Databricks, enabling business users to perform data exploration and analysis with … 0
Audience
Marketing Analytics, Performance & Attribution

Audience Town Launches Analytics for Home Builders to Track Ad Sales

Audience Town, the marketing analytics platform for real estate, announced the launch of a new paid search analytics functionality. For … 0
PacSun
Marketing Analytics, Performance & Attribution

PacSun Adopts Census Embedded in SoundCommerce

Census, the leading data activation and Reverse ETL platform, today announced iconic streetwear retailer PacSun is live on Census Embedded in the … 0
Arcalea
Marketing Analytics, Performance & Attribution

Arcalea expands on Australia Through Partnership with CRM Strategy

Arcalea, a leading global innovator in marketing analytics, today announced its strategic expansion into the Australian market in partnership with CRM … 0
Analytic Partners
Marketing Analytics, Performance & Attribution

Analytic Partners welcomes two new experts to grow Commercial Analytics

     Analytic Partners welcomes Tina Moffett and Jason McNellis to  their growing team, further advancing their commitment to empowering … 0
LILT
Marketing Analytics, Performance & Attribution

LILT announced the launch of AI Analytics

LILT, the leading AI solution for enterprise translation and content creation, today announced new product releases including AI Analytics and … 0
Comscore
Marketing Analytics, Performance & Attribution

Comscore and Kochava announced partnership

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data … 0
Netskope
Marketing Analytics, Performance & Attribution

Netskope boosts Google Workspace for secure productivity

Netskope, a leader in Secure Access Service Edge (SASE), today announced that it has joined the Google Workspace Security Alliance … 0
Info-Tech
Marketing Analytics, Performance & Attribution

AI enhances retail, wholesale loss prevention

In a recently published industry blueprint, Info-Tech Research Group explains the transformative potential of AI to revolutionize loss prevention strategies … 0
Tredence
Marketing Analytics, Performance & Attribution

Tredence Wins Databricks Retail Partner of the Year for Third Year

In a rare three-peat, Tredence, a global data science and AI solutions company and an Elite partner of Databricks, has been … 0
Marketing Analytics, Performance & Attribution

CloudZero Join Databricks Partner Program as Cost Optimization Partner

CloudZero, the globally trusted leader in proactive cloud cost efficiency, announced that the company is now a validated Databricks partner, making it … 0