According to new research unveiled at Forrester’s (Nasdaq: FORR) B2B Summit North America, the pandemic has dramatically changed B2B buying behaviors. The number of interactions required to make buying decisions significantly increased in the past...
Tiger Pistol, the only Collaborative Advertising Platform™ that makes high performance social advertising simple and scalable for brands and their channel partners, has announced that Daniel Ingram, Global Director of Customer Experience...
Cody Harker joins Bayard as an established marketer with nearly a decade of experience in programmatic media buying, digital strategy, program management, and analytics. Most recently, Cody served as director...
KORE Software, the global leader in sports and entertainment business management solutions, has entered a new partnership with the Association of National Advertisers (ANA). As a key ANA brand and...
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announced today a new strategic partnership with DISH Media, extending its data license to SLING TV, a...
Voices, the world’s leading marketplace for remote voice-over production and services, is extending its leadership in sonic branding with strong partnerships in programmatic advertising for the creation and delivery of...
Kubient (NasdaqCM: KBNT, KBNTW) (“Kubient” or the “Company”), a cloud-based software platform for digital advertising, today announced that digital advertising industry veteran Leon Zemel has joined the Company as the new Chief Product Officer....
Nielsen Holdings plc (NYSE: NLSN) announced the global launch of Nielsen Market Lift. Market Lift falls within Nielsen’s Audience Outcomes solution, which is focused on helping marketers maximise their return on investment...
Today, Blis, the pioneer of privacy-first location-powered advertising, announces the launch of its new playbook, ‘Preparing for a privacy-first world: your personal guide to getting impersonal’. This educational playbook complements the company’s...
Talroo, an award-winning talent attraction platform, announces today the release of Talroo Ad Platform (TAP), an all-in-one platform agnostic solution that brings Talroo’s existing products together in a single talent attraction gateway. Those solutions include profile-driven programmatic job advertising product Talroo Pro, hiring events advertising product Talroo Events, and recruitment...
