Webjump merges with Content Thread becoming Adobe Platinum Partner

Company achieves the top level in the Adobe ecosystem leveraging Gen AI to deliver e-commerce, content marketing, data insights, and customer journey solutions.

Compass UOL Group announced today the merger of e-commerce technology company Webjump and digital agency Content Thread. The companies join forces to provide cutting-edge Generative AI innovation with Adobe Commerce and the Adobe Experience Cloud, operating under the Webjump brand. The announcement comes as the company achieves the Platinum level in the Adobe Solution Partner Program.

The recognition certifies companies that have achieved a minimum of four Adobe specializations, 100 certified professionals and more than 20 projects delivered and validated by Adobe. Out of nearly one thousand Adobe solution partners, only 66 companies worldwide have reached the level of Platinum, sharing elite expertise and experience based on technical acumen and client satisfaction.  

“All commerce is e-commerce,” said Compass UOL Group’s CEO Alexis Rockenbach. “Webjump will help companies use the Adobe tools they already know to go from the promise of Generative AI to the reality of new customer experiences that feel natural faster than ever before.”  

Before the merger, Webjump was one of the Adobe partners with the largest number of personalized and scalable digital e-commerce customer deployments in the world. Content Thread has also been a leading Adobe Experience Manager partner offering global brands advanced digital content creation and management. Merging the two companies creates a powerhouse Adobe partner with the ability to provide clients with a full range of capabilities to solve any business challenge.

“The main objective of this merger is to establish Webjump as a global leader within the Adobe ecosystem, using artificial intelligence to meet customer needs in an innovative and assertive way,” said Webjump CEO Ivan Bastos. “Our new Platinum Partner certification demonstrates our high level of Adobe commitment and knowledge,” he added.

The merger comes at a time when e-commerce sales are breaking records and retailers in every vertical are looking to Generative AI to help deliver enhanced personalized online shopping experiences.     

As online sales surge, companies can leverage Webjump’s Gen AI to analyze existing website data and automate the creation of tailored customer journeys, streamlining design, coding, and content for timely adaptation to emerging trends. 

The company has a specialized e-commerce seal from Adobe, has a track record in Adobe Experience Manager with hundreds of Adobe credentials, and has delivered large scale projects for numerous clients focused on growth.

Compass UOL acquired Webjump and Content Thread in 2021 as part of its global expansion strategy. The Compass UOL Group is comprised of Avenue Code, Edgy, Invillia, Everymind, Webjump, employing over 6,000 people worldwide. 

Learn more about Webjump or reach out to schedule a conversation. 

About Compass UOL

Compass UOL is a global company that drives Enterprise Transformation through Artificial Intelligence and Digital Technologies. We design and build digital native platforms using cutting-edge technologies to help companies innovate, transform their businesses, and thrive in their industries. We cultivate the best talent, creating opportunities to improve people’s lives and focusing on how disruptive technologies can positively impact society.

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