5W Public Relations, one of the largest independently-owned PR firms in the U.S., announces today it has been named PR agency of record for sister delivery companies, Saucey, a nation-wide alcohol delivery service, and Emjay, a California-based leader in same-day delivery for cannabis products.
5WPR will work with both services to help them create a leading brand in the vice category by elevating company executives as thought leaders in with liquor and cannabis industries, using their unique data and perspectives to showcase deep understanding of consumer behavior in the world of vices. The team will also be responsible for developing creative stunts, garnering viral attention on behalf of the companies to drive business growth.
“At-home delivery has become an extremely competitive space, making it necessary for vendors to stand apart from competitors,” said 5WPR President, Matthew Caiola. “We’re confident that 5W’s expertise in these niche spaces will cement Saucey and Emjay as go-to consumer delivery options, elevating them to industry-leading vice brands.”
5W’s technology practice is led by employees with over 20 years’ combined experience in the space, creating the perfect combination of true professionals with unparalleled techniques to drive results for clients. Through key industry relationships with influencers, bloggers, celebrities and of course, media, the team ensures maximum coverage by implementing integrated campaigns including PR, digital marketing, influencer partnerships and social media.
5WPR’s tech practice has grown to specialize in several highly-technical areas and prides itself on being recognized among the top in the U.S. for the fifth consecutive year by leading public relations industry publication, O’Dwyer’s.
Check Out The New Martech Cube Podcast. For more such updates, follow us on Google News Martech News