Mediavine, the largest exclusive full-service ad management firm in the U.S., today announces its strategic partnership with Scope3, a sustainability platform working to decarbonize media and advertising, to further its goals...
Eighty percent of digital ad professionals now utilize AI tools for media buying and campaign management, according to a new report from Frequence, a leader in advertising sales automation and workflow software....
Ad-filtering technology leader eyeo and The Harris Poll released Digital “Ad-tastrophe”: Consumer & Industry Perspectives, a whitepaper featuring exclusive consumer research alongside commentary from a range of media and marketing...
33Across, an addressable infrastructure designed for the open web, and MediaWallah, an identity-by-design solution, announced a new strategic data partnership that streamlines the data onboarding process and scales campaign activation across...
Colossus Media LLC (“Colossus SSP”), the inclusive supply-side advertising platform, today announced the launch of Momentum, a new initiative designed to support and empower underrepresented publishers in the programmatic advertising space....
Veeva Systems (NYSE: VEEV) today released its latest Veeva Pulse Field Trends Report, showing connected sales and marketing engagement helps biopharmas balance healthcare professionals’ (HCPs) need for deep scientific information on complex medicines...
Optable, a Software-as-a-Service (SaaS) data management, data activation, and data collaboration platform designed for the advertising ecosystem, announced today that Jean-Paul Chauvet, former CEO of Lightspeed Commerce, and David Hahn, current Co-Founder...
10Fold, a leading business-to-business (B2B) “Deep Tech” communications and content agency, today announced the launch of its new report entitled The Marketing Spend Strategy: How Marketing Executives are Funding the Future...
Choozle, a premier omnichannel digital advertising platform and services provider, today announced the launch of self-service Amazon DSP capabilities within the Choozle platform. Marketers can now tap directly into Amazon’s...
StackAdapt (www.stackadapt.com), a leading multi-channel advertising platform, proudly announces its latest integration with Shopify, a provider of essential internet infrastructure for commerce, with a new app on the Shopify App...
