To tackle the growing challenges of traffic authenticity in the mobile advertising industry, BIGO Ads, AI-powered programmatic advertising platform under JOYY Inc. (NASDAQ: JOYY), announced an expanded partnership, with Pixalate, a global leader...
Industry veteran to bolster Affle's organic and inorganic growth plans in developed markets
The founders behind MoPub and MAX, two of the most transformative platforms in the history of mobile advertising, today announced the launch of CloudX, a new, AI-native advertising platform for mobile...
BidMachine, a leading mobile supply-side platform (SSP), and Intent IQ, a premier provider of identity resolution and data technology, today announced the integration of Intent IQ’s advanced identity resolution technology...
adjoe, the leading rewards-based mobile ad platform, today announced the opening and expansion of its first U.S. headquarters in Boston, serving as the company’s strategic North American hub as it...
Big Happy, the creative-first advertising platform transforming how brands win attention on mobile, has been named the “Best Overall Mobile Marketing Company” by the MarTech Breakthrough Awards program by Tech...
Moloco, the AI performance advertising company, today released new research on the growing disparity between mobile app advertising spend and consumer attention. The new research study, Performance Through Independence: Unlocking Incremental...
Liftoff, the leading provider of marketing, monetization, and creative solutions for the mobile industry, announced a new partnership with Xiaomi’s International Internet Business Department—part of the global technology leader known...
Mobupps, a global leader in mobile advertising and ad-tech innovation, has officially been certified as a Great Place to Work® in Israel, China and India. This prestigious recognition is based entirely on employee feedback and reflects...
TopOn Mediation has officially passed the IAB Tech Lab Open Measurement Software Development Kit (OM SDK) compliance certification, becoming an ad mediation platform enabling full-scenario standardized measurement of mobile advertising. This certification...
