ZoomInfo (NASDAQ: ZI):
WHO: Henry Schuck, Founder, and CEO, ZoomInfo
WHAT: SEMpdx Monthly Event – October 2020
WHEN: Tuesday, Oct. 13, at 4:00 p.m. Eastern Time
WHY: At this month’s virtual event, Henry Schuck, Founder, and CEO of ZoomInfo (Nasdaq: ZI), a global leader in go-to-market (GTM) intelligence solutions, will present the marketing mistakes he made when developing a fast-growing technology company and bringing it public in one of the largest software IPOs of the past decade.
In Schuck’s presentation, the “Top 10 Marketing Mistakes We Made Growing ZoomInfo,” he’ll take attendees along the journey of ZoomInfo’s first 13 years, highlighting the marketing mistakes he made and the lessons learned from each of them. Throughout the 60-minute presentation, he’ll cover everything marketing strategy, from brand promotion and launches to deliverability and campaign attribution.