Equifax Launches OptimaHub Bolstering Marketing Measurement Capabilities
Customer Experience, Service & Success

Equifax Launches OptimaHub Bolstering Marketing Measurement Capabilities

Equifax (NYSE: EFX), a global information solutions provider, today launched OptimaHub™, a new marketing measurement capability that will help brands optimize … 0
My Ally Artificial Intelligence
Customer Experience, Service & Success, Social & Relationships

AI-Powered Candidate Experience Platform, My Ally, Raises Series A Funding

My Ally, the leader in applying Artificial Intelligence (AI) to enhance the candidate experience, announced today that it has completed … 0
Oracle Eloqua Innovations Accelerate Lead Generation and Increase Conversion Rates
Customer Experience, Service & Success, Social & Relationships

Oracle Eloqua Innovations Accelerate Lead Generation and Increase Conversion Rates

New content creation, sales tools and auditing capabilities help marketers increase efficiency and creativity To help marketers accelerate lead generation … 0
KuRunData Announces Launch of WeChat Mobile Survey Applet
Customer Experience, Service & Success, Social & Relationships

KuRunData Announces Launch of WeChat Mobile Survey Applet

Significantly Expands Respondent Reach for KuRunData and Toluna in APAC Toluna, leading provider of consumer insights for the on-demand economy, … 0
Zendesk Introduces New Program for Startups
Customer Experience, Service & Success

Zendesk Introduces New Program for Startups

SAN FRANCISCO – September 19, 2018 – Zendesk, Inc. (NYSE: ZEN) today announced that qualifying startups can now get The … 0
Introducing V12 Velocity, an Integrated CDP Solution to Acquire In-Market Furniture Shoppers
Customer Experience, Service & Success

Introducing V12 Velocity, an Integrated CDP Solution to Acquire In-Market Furniture Shoppers

V12, a leading provider of people-based marketing solutions, announced the launch of V12 Velocity for Furniture, an integrated Customer Data … 0
Freshworks CMO David Thompson
Customer Experience, Service & Success

Freshworks Appoints David Thompson as CMO

Freshworks, a global leader in customer engagement software, announced today the appointment of veteran Software as a Service (SaaS) executive David … 0
Neil Nguyen Chief Digital Officer of Havas Edge
Customer Experience, Service & Success, Social & Relationships

Havas Edge Appoints Neil Nguyen to the Role of Global Chief Digital Officer

Havas Edge is pleased to welcome Neil Nguyen as Global Chief Digital Officer. Neil has joined the team to provide executive leadership … 0
STRATACACHE Announces Ben Reynolds as Vice President of Business Development for Walkbase Platform
Customer Experience, Service & Success

STRATACACHE Announces Ben Reynolds as Vice President of Business Development for Walkbase Platform

STRATACACHE announced Ben Reynolds as Vice President of Business Development, leading business development and product strategy for STRATACACHE’s location-based marketing and analytics platform, Walkbase. … 0
[24]7.ai and KPMG Align to Bring Intent-Driven Customer Engagement Solutions to Large Enterprises
Customer Experience, Service & Success

[24]7.ai and KPMG Align to Bring Intent-Driven Customer Engagement Solutions to Large Enterprises

[24]7.ai, a global leader in intent-driven customer engagement solutions, and KPMG LLP, the U.S. audit, tax and advisory firm, are … 0
BabbleLabs Joins NVIDIA
Customer Experience, Service & Success, Social & Relationships

BabbleLabs Joins NVIDIA Inception Program

BabbleLabs™ today announced it has joined the NVIDIA Inception program, which is designed to nurture startups revolutionizing industries through advancements in … 0
communication strategic
Customer Experience, Service & Success, Social & Relationships

HL Group names Steven DeLuca President and Chief Marketing Officer

HL Group, a strategic communications and marketing firm, today announced that it has appointed Steven DeLuca to President and Chief Marketing Officer. … 0
customer service experience marketing services
Customer Experience, Service & Success, Social & Relationships

Allant Group Expands Partnership with Sprinklr

Allant Group, a nationally recognized, data-driven analytics and marketing firm, today announced an expanded strategic alliance with Sprinklr, the world’s leading … 0
Customer Experience, Service & Success, Social & Relationships

ThinkNow Launches First MarTech Multicultural Segmentation Tool to Enable Higher Advertising ROI

ThinkNow, a technology driven cultural insights agency, announces it has launched the first audience planning and segmentation tool focused exclusively … 0
DOOH-deals
Customer Experience, Service & Success, Social & Relationships

DOOH deals have become online with Vistar launching its online storefront

In October 2017, Vistar Media, the New York City-based digital out-of-home (DOOH) ad platform, had launched a private marketplace for … 0
Proposed Copyright Reform Of EU Gains Momentum
Customer Experience, Service & Success, Social & Relationships

Proposed Copyright Reform Of EU Gains Momentum…

With GDPR in charge, the upcoming challenge for the tech companies of US is the EU copyright reform. The legislation … 0
The GDPR learnings that nobody told you about: Guidelines for small businesses
Customer Experience, Service & Success, Social & Relationships

The GDPR learnings that nobody told you about: Guidelines for small businesses

Few changes over the last several years have as many practical repercussions on the way marketers do their job as … 0